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61

adidas shorts herren

Worth a look

Shows demand growing +200.6% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 42Growth 97Conversion 9Competition 97Returns 33Price range 81Avg price 84Brand share 59Review moat 25Quality gap 62

Growth

Incredible+200.6%

90-day search growth — must beat 0% to launch

Competition

Incredible13%

top-5 click share — an open shelf

Avg price

Great€18.74

avg listing price — sweet spot $15–$100

Price range

Great€6.99–€51.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Market size

Okay€218K

€218K/yr · 1.6M searches

Returns

Okay5.0%

return rate — above 6% kills the launch gate

Review moat

Bad4,838.94

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale