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Yoyo

Fail

Prices span $6.75–$2707.61, mostly outside the sweet spot, so Yoyo is a Fail.

Flapen Score
48
48 / 100
Top 42% of 113 Toys niches · +1 vs the category median of 47
Market size
$145K/yr41K searches / yr
90-day growth
-9.1%search demand this quarter
Competition
43%top-5 click share · 21 brands · 43 sellers

Flapen Score

Yoyo against its category

The dotted line is the Toys average. Past it, Yoyo is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yoyo market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Yoyo 41K times last year and spent an estimated $145K. The top 5 brands take 67% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

2.3% of searches ended in a purchase last week.

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $145K a year.

Searches, last 12 months
41K
Growth, 90 days vs prior 90
-9.1%
Conversion, latest week
2.3%
Market size, estimated
$145Ka year
Top search term
yoyo34K searches a year

02 · Price

A sale here is worth $152.21.

Listings sell for $152.21 on average, from $6.75 to $2707.61. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $152.21 that is $0 to $15K a year per listing.

Average price
$152.21above the $15 to $100 sweet spot
Price range
$6.75–$2707.61
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$15K
Returns
3.4%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 10.2% of listings are out of stock. The average listing ranks #48 within Toys. It carries 715 reviews at 3.93 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
97%
Out of stock, average day
10.2%
Average rank
#48in Toys
Average rating
3.93 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
715per listing
Listings tracked
36

04 · Newcomers

Amazon counts 0 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Yoyo products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

$0$4K$9K$13K$17K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)5 products missing review or click data not plotted

Brands

21 rising

Sellers

43

Top-5 brand share

67%

Top 20: 99%

Top-5 click share

43%

Top 20: 88%

Open market

27%

  • Flaring Yo24%
  • MAGICYOYO20%
  • Eacam8%
  • Toyvian8%
  • Kidzpro7%
  • KASTWAVE6%

Demand

Yoyo search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800JanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.3× · 7 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Yoyo

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “الجودة الشاملة”
50%of negative reviews mention “القيمة مقابل المال”
3.4%of orders come back
“1 for this price is way too expensive”
A buyer, on “القيمة مقابل المال”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Yoyo questions

Answered from the same tracked data.