Scrabble Board Game
FailShoppers spend only $46K a year here, so Scrabble Board Game is a Fail.
- Flapen Score
- 34 / 100Ranks 102 of 113 Toys niches · −13 vs the category median of 4734
- Market size
- $46K/yr26K searches / yr
- 90-day growth
- -3.6%search demand this quarter
- Competition
- 69%top-5 click share · 9 brands · 43 sellers
Flapen Score
Scrabble Board Game against its category
The dotted line is the Toys average. Past it, Scrabble Board Game is stronger. Inside it, weaker.
Market
The Scrabble Board Game market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Scrabble Board Game 26K times last year and spent an estimated $46K. The top 5 brands take 90% of clicks. Demand peaks in Dec. Flapen scores it 34 out of 100, a Fail.
01 · Demand
1.5% of searches ended in a purchase last week.
Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.
- Searches, last 12 months
- 26K
- Growth, 90 days vs prior 90
- -3.6%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $46Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- scrabble board game14K searches a year
02 · Price
A sale here is worth $116.41.
Listings sell for $116.41 on average, from $39.73 to $229.97. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $116.41 that is $0 to $12K a year per listing.
- Average price
- $116.41above the $15 to $100 sweet spot
- Price range
- $39.73–$229.97
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$12K
- Returns
- 1.5%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
27% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 11.3% of listings are out of stock. The average listing ranks #730 within Toys. It carries 4,425 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 27%
- Prime listings
- 93%
- Out of stock, average day
- 11.3%
- Average rank
- #730in Toys
- Average rating
- 4.40 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 4,425per listing
- Listings tracked
- 15
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Scrabble Board Game products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Scrabble Board Game Family Word Game with Two Ways to Play includes 50 Goal Cards that Teach Scrabble Basics for 2-4 Players
- Price
- $81.63
- Rating
- 4.5/5
- Reviews
- 7,946
- Age
- 2y ago

Hasbro Gaming Scrabble Board Game: Classic Crossword Game for 2+ Players Ages 8 and Up
- Price
- $98.99
- Rating
- 4.7/5
- Reviews
- 5,448
- Age
- 4y ago

Winning Moves Tile Lock Scrabble
- Price
- $126.44
- Rating
- 4.4/5
- Reviews
- 10,320
- Age
- 13y ago

Ideal | Scrabble: Pack of 2 Classic Scoring Counters and Moulded Tile Racks | Classic Games | Word Games | For 2-4 Players | Ages 10+
- Price
- $145.32
- Rating
- 3.9/5
- Reviews
- 16
- Age
- 3y ago

Scrabble Travel Your favourite game of words is now available on-the-go!
- Price
- $62.59
- Rating
- 4.5/5
- Reviews
- 7,946
- Age
- 11y ago
Trending
90-day click momentum
Ideal | Scrabble: Pack of 2 Classic Scoring Counters and Moulded Tile Racks | Classic Games | Word Games | For 2-4 Players | Ages 10+
- Price
- $145.32
- Rating
- 3.9/5
- Reviews
- 16
- Age
- 3y ago

Scrabble Core Wood
- Price
- $111.78
- Rating
- 4.4/5
- Reviews
- 35
- Age
- 5mo ago

Winning Moves Scrabble Card Game - Every Letter Counts - Card Game for 2-4 Players from 8 Years
- Price
- $42.51
- Rating
- 4.7/5
- Reviews
- 1,022
- Age
- 5y ago

Scrabble Fun Entertainment Poster 20 x 30 Inches Laminated with Bright Colors and Vivid Images Auguety
- Price
- $60.48
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

NALACAL Letter Game Table Letter Matching Word Board Spelling Classic Letter Matching Word Spelling Original Travel for Kids Adults Vocabulary Challenge Time Fidget Toy Kids Spelling Letter Words
- Price
- $49.21
- Rating
- 3.8/5
- Reviews
- 9
- Age
- 2y ago
Newest
by launch date
Scrabble Core Wood
- Price
- $111.78
- Rating
- 4.4/5
- Reviews
- 35
- Age
- 5mo ago

Scrabble Fun Entertainment Poster 20 x 30 Inches Laminated with Bright Colors and Vivid Images Auguety
- Price
- $60.48
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

Scrabble Board Game Family Word Game with Two Ways to Play includes 50 Goal Cards that Teach Scrabble Basics for 2-4 Players
- Price
- $81.63
- Rating
- 4.5/5
- Reviews
- 7,946
- Age
- 2y ago

NALACAL Letter Game Table Letter Matching Word Board Spelling Classic Letter Matching Word Spelling Original Travel for Kids Adults Vocabulary Challenge Time Fidget Toy Kids Spelling Letter Words
- Price
- $49.21
- Rating
- 3.8/5
- Reviews
- 9
- Age
- 2y ago

Ideal | Scrabble: Pack of 2 Classic Scoring Counters and Moulded Tile Racks | Classic Games | Word Games | For 2-4 Players | Ages 10+
- Price
- $145.32
- Rating
- 3.9/5
- Reviews
- 16
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
43
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
6%
- Mattel Games41%
- Hasbro Gaming20%
- Winning Moves13%
- Ideal12%
- NALACAL5%
- WS Game Company4%
- Open — no brand owns it (3 brands, 6%)
Demand
Scrabble Board Game search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.9×
Reviews and returns
What reviews say buyers love and hate about Scrabble Board Game
We read the reviews and the return reasons for every product selling here.
“GOOD FAMILY GAME WITH LOTS OF FUN”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
8 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Scrabble Board Game questions
Answered from the same tracked data.









