Playing Cards
FailDemand is soft, at -3.8% this quarter, so Playing Cards is a Fail.
- Flapen Score
- 48 / 100Top 42% of 113 Toys niches · +1 vs the category median of 4748
- Market size
- $146K/yr131K searches / yr
- 90-day growth
- -3.8%search demand this quarter
- Competition
- 45%top-5 click share · 10 brands · 53 sellers
Flapen Score
Playing Cards against its category
The dotted line is the Toys average. Past it, Playing Cards is stronger. Inside it, weaker.
Market
The Playing Cards market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Playing Cards 131K times last year and spent an estimated $146K. The top 5 brands take 89% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
3.3% of searches ended in a purchase last week.
Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $146K a year.
- Searches, last 12 months
- 131K
- Growth, 90 days vs prior 90
- -3.8%
- Conversion, latest week
- 3.3%
- Market size, estimated
- $146Ka year
- Peak month
- July1.2× the quietest month
- Top search term
- playing cards58K searches a year
02 · Price
A sale here is worth $34.29.
Listings sell for $34.29 on average, from $11.54 to $84.70. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $34.29 that is $3K to $9K a year per listing.
- Average price
- $34.29inside the $15 to $100 sweet spot
- Price range
- $11.54–$84.70
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$9K
- Returns
- 1.5%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
52% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #81 within Toys. It carries 4,899 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 52%
- Prime listings
- 97%
- Out of stock, average day
- 9.7%
- Average rank
- #81in Toys
- Average rating
- 4.51 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 4,899per listing
- Listings tracked
- 29
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Playing Cards products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bicycle Playing Cards Poker Size Standard Index Decks Pack Of 2 (Red & Blue) Air Cushion Finish Durable Card Stock For Poker Blackjack Family Games & Card Tricks
- Price
- $31.62
- Rating
- 4.7/5
- Reviews
- 23,082
- Age
- 13y ago

Waddingtons Number 1 Winning Moves 1 Playing Cards- Assorted Colors
- Price
- $11.54
- Rating
- 4.6/5
- Reviews
- 10,219
- Age
- 13y ago

Mumoo Bear Playing Cards Cool Black 54 Sheet Professional Deck of Cards Waterproof Plastic Standard Playing Cards Magic Poker Cards for Family Party BBQ Gatherings
- Price
- $12.15
- Rating
- 4.0/5
- Reviews
- 25
- Age
- 2y ago

Bicycle Standard Playing Cards Red & Blue Decks (Pack of 2) Premium Poker Size Playing Cards for Poker Blackjack Rummy Solitaire & Family Game Nights
- Price
- $31.34
- Rating
- 4.8/5
- Reviews
- 8,361
- Age
- 13y ago

Premium Double Deck Plastic Playing Cards Set 2 Standard Poker Decks Red & Black Classic Design for Card Games Twin Pack Non Toxic Washable 100% Plastic Playing Cards.
- Price
- $15.10
- Rating
- 3.5/5
- Reviews
- 4
- Age
- 1y ago
Trending
90-day click momentum
Acesfull USA Playing Cards - Jumbo Index Smooth Finish Ideal for Poker Blackjack Card Games and Magic Tricks Multi Colours (Black)
- Price
- $30.10
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 1y ago

Bicycle Pinochle Playing Cards (Colors May Vary)
- Price
- $43.64
- Rating
- 4.6/5
- Reviews
- 1,444
- Age
- 13y ago

Bicycle Wizard of Oz Playing Cards Oz Inspired Playing Card Deck Emerald and Gold 1 Deck
- Price
- $53.08
- Rating
- 4.8/5
- Reviews
- 311
- Age
- 1y ago

Acesfull USA Playing Cards - Jumbo Index Smooth Finish Ideal for Poker Blackjack Card Games and Magic Tricks Multi Colours (Blue)
- Price
- $29.45
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 1y ago

Bicycle Playing Cards: - Stargazer 201 (Falling Star)
- Price
- $37.94
- Rating
- 4.6/5
- Reviews
- 253
- Age
- 1y ago
Newest
by launch date
Black Playing Cards Waterproof Poker Cards Gold Diamond Design Luxury Feel
- Price
- $18.70
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 12mo ago

Premium Double Deck Plastic Playing Cards Set 2 Standard Poker Decks Red & Black Classic Design for Card Games Twin Pack Non Toxic Washable 100% Plastic Playing Cards.
- Price
- $15.10
- Rating
- 3.5/5
- Reviews
- 4
- Age
- 1y ago

Acesfull USA Playing Cards - Jumbo Index Smooth Finish Ideal for Poker Blackjack Card Games and Magic Tricks Multi Colours (Blue)
- Price
- $29.45
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 1y ago

Acesfull USA Playing Cards - Jumbo Index Smooth Finish Ideal for Poker Blackjack Card Games and Magic Tricks Multi Colours (Black)
- Price
- $30.10
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 1y ago

Bicycle Wizard of Oz Playing Cards Oz Inspired Playing Card Deck Emerald and Gold 1 Deck
- Price
- $53.08
- Rating
- 4.8/5
- Reviews
- 311
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
53
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
45%
Top 20: 89%
Open market
11%
- Bicycle52%
- Generic12%
- Waddingtons Number 19%
- Mumoobear7%
- RAHALIFE HOME SOLUTION5%
- Royal5%
- Open — no brand owns it (4 brands, 11%)
Demand
Playing Cards search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Playing Cards search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- playing cards58K/yr
- cards28K/yr
- bicycle cards22K/yr
- playing cards premium9K/yr
- bicycle playing cards9K/yr
- poker cards6K/yr
Reviews and returns
What reviews say buyers love and hate about Playing Cards
We read the reviews and the return reasons for every product selling here.
“Cards Size- small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
11 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Playing Cards questions
Answered from the same tracked data.









