National Geographic
FailThe top 5 brands take 100% of clicks, so National Geographic is a Fail.
- Flapen Score
- 36 / 100Ranks 94 of 113 Toys niches · −11 vs the category median of 4736
- Market size
- $58K/yr32K searches / yr
- 90-day growth
- +10.0%search demand this quarter
- Competition
- 43%top-5 click share · 4 brands · 32 sellers
Flapen Score
National Geographic against its category
The dotted line is the Toys average. Past it, National Geographic is stronger. Inside it, weaker.
Market
The National Geographic market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for National Geographic 32K times last year and spent an estimated $58K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 36 out of 100, a Fail.
01 · Demand
1.4% of searches ended in a purchase last week.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- +10.0%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $58Ka year
- Peak month
- December2.3× the quietest month
- Top search term
- national geographic kids21K searches a year
02 · Price
A sale here is worth $131.57.
Listings sell for $131.57 on average, from $37.98 to $388.41. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $131.57 that is $0 to $13K a year per listing.
- Average price
- $131.57above the $15 to $100 sweet spot
- Price range
- $37.98–$388.41
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$13K
- Returns
- 1.9%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
24% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #339 within Toys. It carries 3,554 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 24%
- Prime listings
- 100%
- Out of stock, average day
- 2.4%
- Average rank
- #339in Toys
- Average rating
- 4.60 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 3,554per listing
- Listings tracked
- 25
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top National Geographic products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
NATIONAL GEOGRAPHIC Science Magic Kit - Perform 20 Unique Science Experiments as Magic Tricks Includes Magic Wand and Over 50 Pieces Great STEM Learning Science Kit for Boys and Girls
- Price
- $149.25
- Rating
- 4.7/5
- Reviews
- 8,438
- Age
- 5y ago

National Geographic Build Your Own Volcano Science Kit
- Price
- $62.65
- Rating
- 4.1/5
- Reviews
- 35
- Age
- 2y ago

Blue Marble NATIONAL GEOGRAPHIC Kids Crystal Growing Kit - Grow 6 Crystal Trees in Just 6 Hours Educational STEM Craft Kit with Art Supplies and Geode Specimen
- Price
- $127.27
- Rating
- 4.3/5
- Reviews
- 1,581
- Age
- 2y ago

Blue Marble National Geographic Mega Science Series Earth Kit! Multi-Colour One Size Ngmegaearth
- Price
- $145.85
- Rating
- 4.7/5
- Reviews
- 17,448
- Age
- 6y ago

Blue Marble National Geographic Run with Motorized Elevator - 150-Piece Maze Kit with Motorized Spiral Lift 30 s Storage Bag & More Perpetual Motion Machine Game Kids Physics Toys
- Price
- $211.20
- Rating
- 4.6/5
- Reviews
- 2,201
- Age
- 2y ago
Trending
90-day click momentum
National Geographic Explorer III Unisex Backpack brown Rucksack
- Price
- $377.65
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago

National Geographic Unisex Explorer III Backpack brown
- Price
- $388.41
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2y ago

National Geographic ROBOTIC HAND
- Price
- $94.04
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Glow-in-the-Dark Dinosaur Terrarium Kit with Light-Up Dino Toys & Real Plants - Educational Dinosaur Habitat Building Set by National Geographic Toys for Kids
- Price
- $58.55
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Blue Marble National Geographic Outer Space Dig Kit!
- Price
- $47.47
- Rating
- 4.8/5
- Reviews
- 33
- Age
- 1y ago
Newest
by launch date
Blue Matble National Geographic Impulse Rock and Mineral Starter Kit
- Price
- $37.98
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

World Map Gemstone Dig Kit for Kids Ages 6+ Educational Rock and Mineral Excavation Toy STEM Science Fossil Digging Set Interactive Gemstone Collection Activity Gift for Boys & Girls
- Price
- $68.02
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

Blue Marble National Geographic Outer Space Dig Kit!
- Price
- $47.47
- Rating
- 4.8/5
- Reviews
- 33
- Age
- 1y ago

Glow-in-the-Dark Dinosaur Terrarium Kit with Light-Up Dino Toys & Real Plants - Educational Dinosaur Habitat Building Set by National Geographic Toys for Kids
- Price
- $58.55
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

National Geographic ROBOTIC HAND
- Price
- $94.04
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 flat
Sellers
32
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
43%
Top 20: 96%
Open market
0%
- Blue Marble62%
- National Geographic29%
- KASTWAVE7%
- AquaFalcon1%
- Open — no brand owns it (0%)
Demand
National Geographic search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Reviews and returns
What reviews say buyers love and hate about National Geographic
We read the reviews and the return reasons for every product selling here.
“Nice game for boys”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
10 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common National Geographic questions
Answered from the same tracked data.









