Skip to content

Cluedo

Fail

The top 5 brands take 100% of clicks, so Cluedo is a Fail.

Flapen Score
28
28 / 100
Ranks 110 of 113 Toys niches · −19 vs the category median of 47
Market size
$36K/yr11K searches / yr
90-day growth
+8.3%search demand this quarter
Competition
80%top-5 click share · 3 brands · 37 sellers

Flapen Score

Cluedo against its category

The dotted line is the Toys average. Past it, Cluedo is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cluedo market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Cluedo 11K times last year and spent an estimated $36K. All 3 brands take every click. Flapen scores it 28 out of 100, a Fail.

01 · Demand

3.0% of searches ended in a purchase last week.

Shoppers searched for this 11K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months
11K
Growth, 90 days vs prior 90
+8.3%
Conversion, latest week
3.0%
Market size, estimated
$36Ka year
Top search term
cluedo7K searches a year

02 · Price

A sale here is worth $107.18.

Listings sell for $107.18 on average, from $40.95 to $171.03. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $107.18 that is $0 to $11K a year per listing.

Average price
$107.18above the $15 to $100 sweet spot
Price range
$40.95–$171.03
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$11K
Returns
3.2%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

18% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #1,004 within Toys. It carries 2,596 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
18%
Prime listings
100%
Out of stock, average day
8.3%
Average rank
#1,004in Toys
Average rating
4.57 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
2,596per listing
Listings tracked
11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
78 months

Products

Top Cluedo products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

$0$5K$11K$16K$22K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

37

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Hasbro Gaming55%
  • Hasbro42%
  • Winning Moves3%

Demand

Cluedo search demand

Weekly searches over the year, seasonality beneath. Pick a range.

350250Spike '26JanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.5× · 7 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Cluedo

We read the reviews and the return reasons for every product selling here.

75%of positive reviews mention “تجربة ترفيهية/ممتعة”
50%of negative reviews mention “التعليمات/دليل المستخدم/استكشاف الأخطاء وإصلاحها”
3.2%of orders come back
“Instructions could be better”
A buyer, on “التعليمات/دليل المستخدم/استكشاف الأخطاء وإصلاحها”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

7 topics

NegativePositive

FAQ

Common Cluedo questions

Answered from the same tracked data.