Chess Board
prices mostly outside the sweet spot ($26.89–$1175.65) — Chess Board doesn't clear our bar today.
Flapen Score
Top 42% of 113 Toys niches · +1 vs the category median of 47
Is Chess Board profitable on Amazon?
According to Flapen's Amazon United Arab Emirates niche tracking, Chess Board is a $571K/yr Amazon United Arab Emirates market (186K searches/yr). The top 5 brands hold 61% of demand. Verdict: Skip it — 48/100.
Chess Board: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +7.7% over the last 90 days and 1.5% of searches end in a purchase.
$571K
revenue / yr
Who owns the niche?
The top 5 brands hold 61% of demand, so 39% of the market is open.
39%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 24 products
Top Chess Board products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
AMERTEER Wooden Chess Sets - Unique Fancy Travel Game for Adults and Kids - Large Folding Portable Chess Set - Wood Chess Board with Magnetic Closure Felt Interior Piece Holders
- Price
- $59.02
- Rating
- 4.4/5
- Reviews
- 90
- Age
- 3y ago
Chess Board Set Game Magnetic Chess Piece Set with Chess Folding/Portable Storage Board Traditional Game Educational Toys for Kids/Children/Adults Gift (Black/White 25x25x2cm)
- Price
- $30.13
- Rating
- 4.4/5
- Reviews
- 177
- Age
- 4y ago
Hurdaos Magnetic Wooden Chess Board Set with Manual for Adults Kids 15 Inch Chess Puzzle with Handmade Pieces Folding Portable Travel Unique Chess Game for Tournament Professional Beginner
- Price
- $135.44
- Rating
- 4.7/5
- Reviews
- 2,703
- Age
- 3y ago
HJB VISSO Magnetic Wooden Chess Set 15 Inches Folding Board Handmade Portable Travel Chess Board Game Sets with Game Pieces Storage Slots Chess Board Set for Kids and Adults
- Price
- $80.71
- Rating
- 4.5/5
- Reviews
- 64
- Age
- 3y ago
Strategyify 11Inch Large Deluxe Metal Chess Set - Portable Wooden Box with Alloy Pieces Folding Board Ideal for Adults
- Price
- $259.94
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 2y ago
Trending
90-day click momentum
SKY-TOUCH Magnetic Wooden Chess Set Chess Set Chess Board Adult Magnetic Set Classic Handmade Game Board Portable and Folding Game for Kids and Adults 39 * 39 * 1cm Age 3+ Year
- Price
- $49.76
- Rating
- 4.2/5
- Reviews
- 19
- Age
- 11mo ago
Fitto Magnetic Wooden Chess Set with Folding Board Portable Travel Chess Game for Kids and Adults
- Price
- $41.37
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago
NAWOKEENY 3 In 1 Magnetic Chess Set Draughts Board Games Backgammon 12 Inch Folding Wooden Chess Board for All Players Portable Travel Chess Board Game Sets with Chess piece and Storage Slots
- Price
- $57.15
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
2 in 1 Magnetic Wooden Chess and Checkers Board Game Set 15 Folding Chess Boards with 2 Extra Queens Portable Travel Chess Sets with Pieces Storage Slots Beginner Game Set for Kids Adults
- Price
- $86.62
- Rating
- 3.5/5
- Reviews
- 2
- Age
- 1y ago
Luxury Large Metal & Acrylic Chess Set with Wooden Chess Board (17) Weighted Chess Pieces with 3.5 King Foldable Tournament Chess Set for Adults & Kids Professional Chess Game Set
- Price
- $569.95
- Rating
- 4.7/5
- Reviews
- 57
- Age
- 8mo ago
Newest
by launch dateFitto Magnetic Wooden Chess Set with Folding Board Portable Travel Chess Game for Kids and Adults
- Price
- $41.37
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago
Luxury Large Metal & Acrylic Chess Set with Wooden Chess Board (17) Weighted Chess Pieces with 3.5 King Foldable Tournament Chess Set for Adults & Kids Professional Chess Game Set
- Price
- $569.95
- Rating
- 4.7/5
- Reviews
- 57
- Age
- 8mo ago
SKY-TOUCH Magnetic Wooden Chess Set Chess Set Chess Board Adult Magnetic Set Classic Handmade Game Board Portable and Folding Game for Kids and Adults 39 * 39 * 1cm Age 3+ Year
- Price
- $49.76
- Rating
- 4.2/5
- Reviews
- 19
- Age
- 11mo ago
NAWOKEENY 3 In 1 Magnetic Chess Set Draughts Board Games Backgammon 12 Inch Folding Wooden Chess Board for All Players Portable Travel Chess Board Game Sets with Chess piece and Storage Slots
- Price
- $57.15
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
Moonmen Wooden 2 in 1 Magnetic Chess Set-15 Foldable Chess Set for Adults & Kids with Chess Pieces Storage Slots Chess Board Game Set for Tournament Professional Beginner (A)
- Price
- $64.59
- Rating
- 4.6/5
- Reviews
- 4
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
Brands
20 falling
Sellers
48
Top-5 brand share
61%
Top 20: 100%
Top-5 click share
54%
Top 20: 95%
Open market
33%
- AMERTEER22%
- Rubik14%
- Hurdaos11%
- HJB VISSO7%
- Strategyify6%
- Keenso6%
Chess Board demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Chess Board search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- chess board81K/yr
- chess55K/yr
- chess board luxury13K/yr
- شطرنج13K/yr
- chess set13K/yr
- شطرنج فخم كبير5K/yr
- chess board magnetic5K/yr
What reviews say buyers love and hate about Chess Board
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“Good Quality product”
“strength is good”
“Real wood, with 2 extra queens and looks premium”
“pieces are truly magnificent—the size, weight and feel are essentially perfect”
“Best in the price range”
What buyers complain about
85% of reviews“Not magnetic”
“Unworthy”
“little to expensive”
“Too small”
“the box is slightly heavy”
Chess Board return rate & reasons
Why buyers send it back, as a share of all return requests.
2.4%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Chess Board questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
