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Tent

Fail

Demand is soft, at -54.1% this quarter, so Tent is a Fail.

Flapen Score
38
38 / 100
Ranks 88 of 103 Sporting Goods niches · −10 vs the category median of 48
Market size
$430K/yr497K searches / yr
90-day growth
-54.1%search demand this quarter
Competition
44%top-5 click share · 19 brands · 85 sellers

Flapen Score

Tent against its category

The dotted line is the Sporting Goods average. Past it, Tent is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tent market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Tent 497K times last year and spent an estimated $430K. The top 5 brands take 67% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

0.3% of searches ended in a purchase last week.

Shoppers searched for this 497K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -54.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $430K a year.

Searches, last 12 months
497K
Growth, 90 days vs prior 90
-54.1%
Conversion, latest week
0.3%
Market size, estimated
$430Ka year
Peak month
December8.5× the quietest month
Top search term
tent150K searches a year

02 · Price

A sale here is worth $254.62.

Listings sell for $254.62 on average, from $43.71 to $1327.10. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $254.62 that is $0 to $25K a year per listing.

Average price
$254.62above the $15 to $100 sweet spot
Price range
$43.71–$1327.10
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$25K
Returns
6.4%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 32.0% of listings are out of stock. The average listing ranks #28 within Sporting Goods. It carries 847 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
97%
Out of stock, average day
32.0%
Average rank
#28in Sporting Goods
Average rating
4.45 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
847per listing
Listings tracked
32

04 · Newcomers

Amazon counts 0 of last year's 13 launches as successful.

13 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Tent products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

$0$17K$34K$52K$69K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

19 falling

Sellers

85

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

44%

Top 20: 89%

Open market

28%

  • INGUNAR29%
  • TDOO12%
  • Night Cat12%
  • GEERTOP8%
  • GGEROU7%
  • Beauenty5%

Demand

Tent search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 8.5×

Search terms

Top Tent search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tent150K/yr
  • camping tent131K/yr
  • tent outdoor49K/yr
  • خيمة الرحلات25K/yr
  • خيمة15K/yr
  • pop up tent19K/yr
  • خيمه12K/yr
  • tent outdoor 4 persons28K/yr
  • tents8K/yr
  • camping tent 4-6 person15K/yr

Reviews and returns

What reviews say buyers love and hate about Tent

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “الجودة الشاملة”
11%of negative reviews mention “سهولة الاستخدام”
6.4%of orders come back
“Difficult to fold”
A buyer, on “سهولة الاستخدام”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Tent questions

Answered from the same tracked data.