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Tennis Racquet

Fail

Buyers convert on only 0.6% of searches, so Tennis Racquet is a Fail.

Flapen Score
42
42 / 100
Ranks 76 of 103 Sporting Goods niches · −6 vs the category median of 48
Market size
$245K/yr142K searches / yr
90-day growth
-2.7%search demand this quarter
Competition
37%top-5 click share · 11 brands · 46 sellers

Flapen Score

Tennis Racquet against its category

The dotted line is the Sporting Goods average. Past it, Tennis Racquet is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tennis Racquet market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Tennis Racquet 142K times last year and spent an estimated $245K. The top 5 brands take 93% of clicks. Demand peaks in Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

0.6% of searches ended in a purchase last week.

Shoppers searched for this 142K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $245K a year.

Searches, last 12 months
142K
Growth, 90 days vs prior 90
-2.7%
Conversion, latest week
0.6%
Market size, estimated
$245Ka year
Peak month
November1.8× the quietest month
Top search term
tennis racquet65K searches a year

02 · Price

A sale here is worth $286.95.

Listings sell for $286.95 on average, from $12.95 to $1046.17. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $286.95 that is $0 to $29K a year per listing.

Average price
$286.95above the $15 to $100 sweet spot
Price range
$12.95–$1046.17
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$29K
Returns
2.3%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

34% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 21.2% of listings are out of stock. The average listing ranks #937 within Sporting Goods. It carries 2,830 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
34%
Prime listings
90%
Out of stock, average day
21.2%
Average rank
#937in Sporting Goods
Average rating
4.33 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
2,830per listing
Listings tracked
41

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Tennis Racquet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

$0$7K$15K$22K$29K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

11 falling

Sellers

46

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

37%

Top 20: 79%

Open market

5%

  • Wilson67%
  • SOOFAM8%
  • HEAD7%
  • Senston5%
  • Babolat5%
  • Dunlop Sports3%
  • Open — no brand owns it (5 brands, 5%)

Demand

Tennis Racquet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KBlack Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.8×

Search terms

Top Tennis Racquet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tennis racquet65K/yr
  • tennis30K/yr
  • tennis racket21K/yr
  • wilson tennis racquet14K/yr
  • tennis racquet adult7K/yr
  • tennis rackets6K/yr

Reviews and returns

What reviews say buyers love and hate about Tennis Racquet

We read the reviews and the return reasons for every product selling here.

58%of positive reviews mention “الجودة الشاملة”
100%of negative reviews mention “جودة المواد”
2.3%of orders come back
“Bad material”
A buyer, on “جودة المواد”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Tennis Racquet questions

Answered from the same tracked data.