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Skateboard

Fail

Buyers convert on only 0.5% of searches, so Skateboard is a Fail.

Flapen Score
42
42 / 100
Ranks 76 of 103 Sporting Goods niches · −6 vs the category median of 48
Market size
$75K/yr120K searches / yr
90-day growth
-16.4%search demand this quarter
Competition
59%top-5 click share · 18 brands · 30 sellers

Flapen Score

Skateboard against its category

The dotted line is the Sporting Goods average. Past it, Skateboard is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Skateboard market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Skateboard 120K times last year and spent an estimated $75K. The top 5 brands take 70% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

0.5% of searches ended in a purchase last week.

Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.

Searches, last 12 months
120K
Growth, 90 days vs prior 90
-16.4%
Conversion, latest week
0.5%
Market size, estimated
$75Ka year
Top search term
skateboard90K searches a year

02 · Price

A sale here is worth $113.42.

Listings sell for $113.42 on average, from $37.98 to $261.49. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $113.42 that is $0 to $11K a year per listing.

Average price
$113.42above the $15 to $100 sweet spot
Price range
$37.98–$261.49
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$11K
Returns
3.4%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

64% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 24.9% of listings are out of stock. The average listing ranks #19 within Sporting Goods. It carries 365 reviews at 3.79 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
92%
Out of stock, average day
24.9%
Average rank
#19in Sporting Goods
Average rating
3.79 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
365per listing
Listings tracked
25

04 · Newcomers

Amazon counts 0 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Skateboard products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

$0$4K$7K$11K$15K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

18 falling

Sellers

30

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

59%

Top 20: 95%

Open market

24%

  • Azulmart19%
  • Forzueby17%
  • S spartan16%
  • ALLSOLA10%
  • MAXSTRENGTH8%
  • DMG TECH6%

Demand

Skateboard search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '25Spike '26NovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.8× · 10 of 12 months tracked

Search terms

Top Skateboard search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • skateboard90K/yr
  • skate board9K/yr
  • skateboard for kids9K/yr
  • skateboard adult7K/yr
  • سكيت بورد4K/yr

Reviews and returns

What reviews say buyers love and hate about Skateboard

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “ملاءمة للمبتدئين”
17%of negative reviews mention “الجودة الشاملة”
3.4%of orders come back
“Cheap quality for serious skaters”
A buyer, on “الجودة الشاملة”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Skateboard questions

Answered from the same tracked data.