badminton racquet
Worth a lookShows beatable incumbent ratings (4.1★), but weak search conversion (1.2%) keeps it on the watch list.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Good$111.99avg listing price — sweet spot $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Market size
Good$485K$485K/yr · 355K searches
Returns
Good2.7%return rate — above 5% kills the launch gate
Growth
Good+25.0%90-day search growth — must beat 0% to launch
Review moat
Okay1,783.7avg incumbent reviews — the moat a new listing must climb
Price range
Okay$19.10–$230.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad91%top-5 brand share — brand-locked demand
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United Arab Emirates niche tracking, badminton racquet is a $485K/yr Amazon United Arab Emirates market (355K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Nov. Verdict: Worth a look — 53/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
badminton racquet market data
- Units sold / yr
- 5K–6K
- avg 0–100/product
- Revenue / yr
- $560K–$672K
- units × avg price
- Conversion rate
- 1.2%
- Avg BSR
- #62
- Page quality
- 0%
- Prime
- 90%
- Sponsored
- 40%
- Out of stock
- 5.1%
- Avg brand age
- 44 months
- Avg seller age
- 17 days
Competition & brand share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
58
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
45%
Top 20: 90%
Open market
5%
- YONEX55%
- HUNDRED17%
- Senston9%
- OUUTMEE5%
- ECVV4%
- MAXSTRENGTH3%
- Open — no brand owns it (4 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +25.0% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 1.5×
Top badminton racquet search terms
- badminton racquet149K/yr
- yonex badminton racquet56K/yr
- badminton57K/yr
- badminton racket21K/yr
- yonex21K/yr
- shuttle bat11K/yr
- badminton set10K/yr
- badminton rackets9K/yr
- racket7K/yr
- lining badminton racquet6K/yr
Top badminton racquet products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
YONEX Astrox Lite 27I Graphite Strung Badminton Racquet (5U G4)
YONEX$150.555.0★4 rev
YONEX Nanoray Light 18i Graphite Badminton Racquet With free Full Cover (77 grams 30 lbs Tension) G4-5U(75-79.9g)
YONEX$136.514.3★21,067 rev
HUNDRED Powertek 100 (Set of 2) Badminton Racquet with Full Cover (White/Black Size: Standard Grip Size: G5) | Strung | Material: Aluminium | Maximum Tension: 16-18lbs | for Intermediate player
HUNDRED$60.714.0★2,215 rev
Senston Badminton Rackets Set of 2 Badminton Racquets Including Badminton Bag 2 Badminton Shuttle 2 Racquet Grip
Senston$95.514.2★3,071 rev
HUNDRED Powertek 100 (Set of 2) Badminton Racquet with Full Cover (Black/Orange Size: Standard Grip Size: G5) | Strung | Material: Aluminium | Maximum Tension: 16-18lbs | for Intermediate player
HUNDRED$63.524.0★2,215 rev
Newest
by launch date
ECVV Badminton Set 2 Player - Badminton Rackets with Shuttlecocks and 1 Carrying Bag | Badminton Backyard Games for Outdoor | Garden | Beach | Family Fun Game
ECVV$29.319 rev
Deli Agnite ER301 Iron Split Badminton Racquets 66 cm-68 cm Size Green 2-Pieces Set
deli$31.115 rev
YONEX Astrox Lite 27I Graphite Strung Badminton Racquet (5U G4)
YONEX$150.554 rev
OUUTMEE Portable Badminton Net Set 10FT/14FT Height Adjustable Easy Setup Nylon Sports Indoor or Outdoor Net for Tennis Pickleball Volleyball (3M)
OUUTMEE$108.9214 rev
YONEX V100-i Badminton Shoes | Made in India | Ideal for Badminton Squash Table Tennis Volleyball | Non-Marking Sole | TRU Cushion | Ergo Shape | Hexagrip |
YONEX$162.06898 rev
Trending
90-day click momentumYONEX V100-i Badminton Shoes | Made in India | Ideal for Badminton Squash Table Tennis Volleyball | Non-Marking Sole | TRU Cushion | Ergo Shape | Hexagrip |
YONEX$162.063.7★
YONEX Astrox Lite 27I Graphite Strung Badminton Racquet (5U G4)
YONEX$150.555.0★
Yonex Badminton Racquet Arcsaber 73Light Dark Blue G4 5U
YONEX$150.444.1★
Adjustable Height Portable Badminton Net Set Badminton Tennis Net Set Portable Sports Set with Poles Carrying Bag Volleyball Pickleball Indoor Outdoor Beach Backyard Easy Assembly (4 Meter)
MAXSTRENGTH$160.053.3★
OUUTMEE Portable Badminton Net Set 10FT/14FT Height Adjustable Easy Setup Nylon Sports Indoor or Outdoor Net for Tennis Pickleball Volleyball (3M)
OUUTMEE$108.924.8★
What buyers say about badminton racquet
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“It is very much light and good one”
“Great value for money”
“Good value for a beginner-friendly racket set”
“they feel comfortable to use for casual games or practice sessions”
“The materials used are strong, and the setup is quite easy, making it perfect for both beginners and regular players”
“I am very happy with the ULTIMAX Badminton Volleyball Tennis Net Set”
“The overall quality of the product is excellent, and it feels durable and well-made”
What buyers complain about
“Its not even worth the price”
“Cheap quality”
“HANDLE BROKE On First use - Cheap quality”
“Nylons are loose”
“easily to get bend”
“Product is not as advertised”
“The net became really loose from just 2 or 3 mins of playing for its first use”
“Theyre not professional-level rackets”
Top return reasons
Common questions
- Is badminton racquet profitable to sell on Amazon United Arab Emirates?
- The niche generates $485K/yr across 30 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +25.0%. Flapen's verdict: Worth a look (53/100).
- How competitive is the badminton racquet niche?
- 10 brands and 58 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in badminton racquet?
- Top complaints mined from reviews: القيمة مقابل المال, الجودة الشاملة, جودة المقبض. The return rate is 2.7%.
- When does demand for badminton racquet peak?
- Demand peaks in Nov; the busiest month runs 1.5× the quietest.
- What does it cost to enter the badminton racquet niche?
- Listings span $19.10–$230.79; the average listing price is $111.99 (sweet spot $15–$100). The average incumbent carries 1,784 reviews — the moat a new listing must climb.