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Notebook

Maybe

Products sell for $22.92 on average, inside the sweet spot. But demand is soft, at -6.9% this quarter, so Notebook is a Maybe.

Flapen Score
52
52 / 100
Top 31% of 53 Office Products niches · +3 vs the category median of 49
Market size
$423K/yr719K searches / yr
90-day growth
-6.9%search demand this quarter
Competition
46%top-5 click share · 20 brands · 40 sellers

Flapen Score

Notebook against its category

The dotted line is the Office Products average. Past it, Notebook is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Notebook market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Notebook 719K times last year and spent an estimated $423K. The top 5 brands take 75% of clicks. Demand peaks in Aug–Sep. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

2.6% of searches ended in a purchase last week.

Shoppers searched for this 719K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $423K a year.

Searches, last 12 months
719K
Growth, 90 days vs prior 90
-6.9%
Conversion, latest week
2.6%
Market size, estimated
$423Ka year
Peak month
August2.4× the quietest month
Top search term
notebook257K searches a year

02 · Price

A sale here is worth $22.92.

Listings sell for $22.92 on average, from $7.59 to $51.94. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $22.92 that is $11K to $17K a year per listing.

Average price
$22.92inside the $15 to $100 sweet spot
Price range
$7.59–$51.94
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
25K–30K
Units per listing a year
500–750
Revenue per listing a year
$11K–$17K
Returns
1.5%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #62 within Office Products. It carries 4,526 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
1.7%
Average rank
#62in Office Products
Average rating
4.50 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
4,526per listing
Listings tracked
32

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Notebook products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

$0$21K$42K$64K$85K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

40

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

46%

Top 20: 85%

Open market

22%

  • YANEK20%
  • Red Dot Gift18%
  • Maxi16%
  • Amazon Basics14%
  • Spardar6%
  • ming-3%

Demand

Notebook search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.4×

Search terms

Top Notebook search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • notebook257K/yr
  • journal77K/yr
  • journal notebook49K/yr
  • notebook a454K/yr
  • note book38K/yr
  • diary38K/yr
  • notebook a530K/yr
  • notepad22K/yr
  • a4 notebook29K/yr
  • notebooks23K/yr

Reviews and returns

What reviews say buyers love and hate about Notebook

We read the reviews and the return reasons for every product selling here.

47%of positive reviews mention “الجودة الشاملة”
30%of negative reviews mention “الحجم الكلي”
1.5%of orders come back
“its little bit too small”
A buyer, on “الحجم الكلي”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Notebook questions

Answered from the same tracked data.