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Socks

Pass

Socks scores 70 out of 100, a Pass. Shoppers spend $684K a year here, search demand grew +7.0% this quarter, and returns run at 0.3% of orders.

Flapen Score
70
70 / 100
Top 1% of 214 Fashion niches · +21 vs the category median of 49
Market size
$684K/yr705K searches / yr
90-day growth
+7.0%search demand this quarter
Competition
25%top-5 click share · 47 brands · 182 sellers

Flapen Score

Socks against its category

The dotted line is the Fashion average. Past it, Socks is stronger. Inside it, weaker.

70Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Socks market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Socks 705K times last year and spent an estimated $684K. The top 5 brands take 32% of clicks. Demand peaks in Nov–Dec. Flapen scores it 70 out of 100, a Pass.

01 · Demand

2.6% of searches ended in a purchase last week.

Shoppers searched for this 705K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $684K a year.

Searches, last 12 months
705K
Growth, 90 days vs prior 90
+7.0%
Conversion, latest week
2.6%
Market size, estimated
$684Ka year
Peak month
November1.8× the quietest month
Top search term
socks309K searches a year

02 · Price

A sale here is worth $37.59.

Listings sell for $37.59 on average, from $4.52 to $123.98. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $37.59 that is $9K to $19K a year per listing.

Average price
$37.59inside the $15 to $100 sweet spot
Price range
$4.52–$123.98
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
$9K–$19K
Returns
0.3%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #62 within Fashion. It carries 1,484 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
99%
Out of stock, average day
1.8%
Average rank
#62in Fashion
Average rating
4.24 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
1,484per listing
Listings tracked
81

04 · Newcomers

Amazon counts 1 of last year's 13 launches as successful.

13 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
1Amazon's first-year sales bar
Average brand age
47 months

Products

Top Socks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

$0$14K$27K$41K$55K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

47 rising

Sellers

182

Top-5 brand share

32%

Top 20: 74%

Top-5 click share

25%

Top 20: 53%

Open market

64%

  • JACK & JONES10%
  • KOPNHAGN8%
  • NAVYSPORT5%
  • Generic5%
  • infino4%
  • COZYOFFI4%

Demand

Socks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KHoliday '24Spike '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.8×

Search terms

Top Socks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • socks309K/yr
  • men socks42K/yr
  • socks for men46K/yr
  • white socks30K/yr
  • socks men38K/yr
  • mens socks35K/yr
  • ankle socks18K/yr
  • cotton socks17K/yr
  • شرابات رجالي17K/yr
  • black socks18K/yr

Reviews and returns

What reviews say buyers love and hate about Socks

We read the reviews and the return reasons for every product selling here.

54%of positive reviews mention “الجودة الشاملة”
51%of negative reviews mention “الجودة الشاملة”
0.3%of orders come back
“Low Quality”
A buyer, on “الجودة الشاملة”51% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Socks questions

Answered from the same tracked data.