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Mouse

Maybe

Shoppers spend $3.6M a year here. But prices span $18.00–$518.09, mostly outside the sweet spot, so Mouse is a Maybe.

Flapen Score
55
55 / 100
Top 8% of 138 Computers niches · +13 vs the category median of 42
Market size
$3.6M/yr1.5M searches / yr
90-day growth
-4.6%search demand this quarter
Competition
35%top-5 click share · 16 brands · 134 sellers

Flapen Score

Mouse against its category

The dotted line is the Computers average. Past it, Mouse is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mouse market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Mouse 1.5M times last year and spent an estimated $3.6M. The top 5 brands take 77% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

2.1% of searches ended in a purchase last week.

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.6M a year.

Searches, last 12 months
1.5M
Growth, 90 days vs prior 90
-4.6%
Conversion, latest week
2.1%
Market size, estimated
$3.6Ma year
Peak month
November1.2× the quietest month
Top search term
mouse395K searches a year

02 · Price

A sale here is worth $111.90.

Listings sell for $111.90 on average, from $18.00 to $518.09. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $111.90 that is $84K to $112K a year per listing.

Average price
$111.90above the $15 to $100 sweet spot
Price range
$18.00–$518.09
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
30K–40K
Units per listing a year
750–1,000
Revenue per listing a year
$84K–$112K
Returns
2.7%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #70 within Computers. It carries 7,441 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
2.3%
Average rank
#70in Computers
Average rating
4.37 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
7,441per listing
Listings tracked
51

04 · Newcomers

Amazon counts 8 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 8 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
8Amazon's first-year sales bar
Average brand age
43 months

Products

Top Mouse products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

$0$109K$217K$326K$435K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 falling

Sellers

134

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

35%

Top 20: 72%

Open market

17%

  • Logitech34%
  • ATTACK SHARK14%
  • Razer11%
  • HP10%
  • UGREEN9%
  • TECKNET6%
  • Open — no brand owns it (10 brands, 17%)

Demand

Mouse search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Mouse search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mouse395K/yr
  • gaming mouse258K/yr
  • wireless mouse183K/yr
  • logitech mouse150K/yr
  • mouse wireless147K/yr
  • mouse gaming62K/yr
  • bluetooth mouse72K/yr
  • ماوس قيمنق58K/yr
  • ماوس47K/yr
  • wireless gaming mouse37K/yr

Reviews and returns

What reviews say buyers love and hate about Mouse

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “الجودة الشاملة”
19%of negative reviews mention “متانة”
2.7%of orders come back
“Not durable”
A buyer, on “متانة”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Mouse questions

Answered from the same tracked data.