Swaddle Wrap Newborn
FailBuyers convert on only 1.5% of searches, so Swaddle Wrap Newborn is a Fail.
- Flapen Score
- 47 / 100Ranks 84 of 131 Baby Products niches · −4 vs the category median of 5147
- Market size
- $149K/yr78K searches / yr
- 90-day growth
- +10.0%search demand this quarter
- Competition
- 40%top-5 click share · 13 brands · 53 sellers
Flapen Score
Swaddle Wrap Newborn against its category
The dotted line is the Baby Products average. Past it, Swaddle Wrap Newborn is stronger. Inside it, weaker.
Market
The Swaddle Wrap Newborn market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Swaddle Wrap Newborn 78K times last year and spent an estimated $149K. The top 5 brands take 66% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
1.5% of searches ended in a purchase last week.
Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $149K a year.
- Searches, last 12 months
- 78K
- Growth, 90 days vs prior 90
- +10.0%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $149Ka year
- Peak month
- November1.3× the quietest month
- Top search term
- swaddle wrap newborn32K searches a year
02 · Price
A sale here is worth $126.38.
Listings sell for $126.38 on average, from $32.54 to $313.13. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $126.38 that is $0 to $13K a year per listing.
- Average price
- $126.38above the $15 to $100 sweet spot
- Price range
- $32.54–$313.13
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$13K
- Returns
- 2.7%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #45 within Baby Products. It carries 2,256 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 6.3%
- Average rank
- #45in Baby Products
- Average rating
- 4.46 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 2,256per listing
- Listings tracked
- 32
04 · Newcomers
Amazon counts 1 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Swaddle Wrap Newborn products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Baby Swaddle Sleep Sacks with Zipper - 3-Pack Swaddles for Newborns 0-3 Months Infant Baby Girls Boys Soft & Durable Newborn Sleep Sack Easy Diaper Change Swaddling Blanket (Aspire)
- Price
- $122.06
- Rating
- 4.4/5
- Reviews
- 1,570
- Age
- 3y ago

Yoofoss Baby Swaddles For Newborns 100% Organic Cotton Adjustable Swaddle Sleep Sack 0-3 Months Newborn Sack Breathable Soft(Small)
- Price
- $78.85
- Rating
- 4.5/5
- Reviews
- 138
- Age
- 1y ago

Nintara Baby Swaddle - 100% Organic Premium Muslin Cotton 39 x 39 (100 cm x 100 cm) Ultra-Soft Breathable & Lightweight Multipurpose Unisex Hypoallergenic Gifts for Newborn Babies Pack of 2
- Price
- $55.47
- Rating
- 4.5/5
- Reviews
- 122
- Age
- 1y ago

Love To Dream Swaddle Blanket. Newborn Essentials For 0 - 6 Months Baby Girls And Boys. 1.0 Tog Baby Sleeping Bag With Arms Provides Comfortable And Quiet Sleep. Cotton Fabric (Grey M)
- Price
- $157.11
- Rating
- 4.6/5
- Reviews
- 29,863
- Age
- 3y ago

Comfy Cubs Swaddle Blanket Baby Girl Boy Easy Adjustable 3 Pack Infant Sleep Sack Wrap Newborn Babies (Small 0-3 Months Blush Mauve Mulberry)
- Price
- $139.79
- Rating
- 4.6/5
- Reviews
- 10,391
- Age
- 2y ago
Trending
90-day click momentum
Love to Dream Swaddle UP Transition Swaddle Zip-Off Wings Gently Help Baby Transition from Being Swaddled to Arms Free when showing signs of rolling 1.0 TOG 19-24 lbs Powder Pink Twinkle (L)
- Price
- $224.30
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 11mo ago

Love to Dream Swaddle UP Baby Sleep Sack Self-Soothing Swaddles for Newborns Snug Fit Helps Calm Startle Reflex Newborn Essentials Must-Haves Lite 0.2 TOG Sleep Sack 8-13 lbs Soft Blue
- Price
- $162.79
- Rating
- 4.5/5
- Reviews
- 44
- Age
- 11mo ago

Love To Dream Swaddle Blanket Newborn Essentials For 0-6 Months Baby Girls And Boys. 1.0 TOG Sleeping Bag With Arms Provides Comfortable Quiet Sleep. Cotton Fabric (White Medium)
- Price
- $154.00
- Rating
- 4.6/5
- Reviews
- 1,109
- Age
- 4y ago

Love To Dream Swaddle UP Bamboo Original Grey S
- Price
- $183.26
- Rating
- 4.6/5
- Reviews
- 1,395
- Age
- 6y ago

bblüv Sleep-3-In-1 Evolutive Swaddle-Removable Sleeves-L Large
- Price
- $70.26
- Rating
- 4.4/5
- Reviews
- 1,162
- Age
- 6y ago
Newest
by launch date
Love to Dream Swaddle UP Transition Swaddle Zip-Off Wings Gently Help Baby Transition from Being Swaddled to Arms Free when showing signs of rolling 1.0 TOG 19-24 lbs Powder Pink Twinkle (L)
- Price
- $224.30
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 11mo ago

Love to Dream Swaddle UP Baby Sleep Sack Self-Soothing Swaddles for Newborns Snug Fit Helps Calm Startle Reflex Newborn Essentials Must-Haves Lite 0.2 TOG Sleep Sack 8-13 lbs Soft Blue
- Price
- $162.79
- Rating
- 4.5/5
- Reviews
- 44
- Age
- 11mo ago

Nintara Baby Swaddle - 100% Organic Premium Muslin Cotton 39 x 39 (100 cm x 100 cm) Ultra-Soft Breathable & Lightweight Multipurpose Unisex Hypoallergenic Gifts for Newborn Babies Pack of 3
- Price
- $80.37
- Rating
- 4.5/5
- Reviews
- 122
- Age
- 1y ago

Nintara Baby Swaddle - 100% Organic Premium Muslin Cotton 39 x 39 (100 cm x 100 cm) Ultra-Soft Breathable & Lightweight Multipurpose Unisex Hypoallergenic Gifts for Newborn Babies Pack of 2
- Price
- $55.47
- Rating
- 4.5/5
- Reviews
- 122
- Age
- 1y ago

Yoofoss Baby Swaddles For Newborns 100% Organic Cotton Adjustable Swaddle Sleep Sack 0-3 Months Newborn Sack Breathable Soft(Small)
- Price
- $78.85
- Rating
- 4.5/5
- Reviews
- 138
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
53
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
40%
Top 20: 88%
Open market
26%
- Love To Dream24%
- KeaBabies12%
- NINTARABABY11%
- Yoofoss10%
- Comfy Cubs8%
- AUTOYSUR8%
Demand
Swaddle Wrap Newborn search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Swaddle Wrap Newborn search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- swaddle wrap newborn32K/yr
- swaddle22K/yr
- baby swaddle15K/yr
- baby swaddle wrap newborn9K/yr
Reviews and returns
What reviews say buyers love and hate about Swaddle Wrap Newborn
We read the reviews and the return reasons for every product selling here.
“Poor quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Swaddle Wrap Newborn questions
Answered from the same tracked data.









