- Flapen Score
- 40 / 100Ranks 121 of 131 Baby Products niches · −11 vs the category median of 5140
- Market size
- $192K/yr41K searches / yr
- 90-day growth
- +10.2%search demand this quarter
- Competition
- 84%top-5 click share · 5 brands · 54 sellers
Flapen Score
Nipple Cream against its category
The dotted line is the Baby Products average. Past it, Nipple Cream is stronger. Inside it, weaker.
Market
The Nipple Cream market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Nipple Cream 41K times last year and spent an estimated $192K. All 5 brands take every click. Flapen scores it 40 out of 100, a Fail.
01 · Demand
6.5% of searches ended in a purchase last week.
Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +10.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $192K a year.
- Searches, last 12 months
- 41K
- Growth, 90 days vs prior 90
- +10.2%
- Conversion, latest week
- 6.5%
- Market size, estimated
- $192Ka year
- Top search term
- nipple cream18K searches a year
02 · Price
A sale here is worth $73.04.
Listings sell for $73.04 on average, from $19.07 to $217.14. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $73.04 that is $18K to $37K a year per listing.
- Average price
- $73.04inside the $15 to $100 sweet spot
- Price range
- $19.07–$217.14
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $18K–$37K
- Returns
- 1.1%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #28 within Baby Products. It carries 17,022 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #28in Baby Products
- Average rating
- 4.57 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 17,022per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Nipple Cream products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Lansinoh Lanolin Nipple Cream for Breastfeeding 1.41 Ounces
- Price
- $50.28
- Rating
- 4.7/5
- Reviews
- 49,597
- Age
- 13y ago

Lansinoh HPA Lanolin for Sore Nipples & Cracked Skin 10 ml
- Price
- $25.91
- Rating
- 4.4/5
- Reviews
- 2,352
- Age
- 7y ago

Lansinoh HPA Lanolin Nipple Cream 40ml
- Price
- $47.75
- Rating
- 4.7/5
- Reviews
- 33,986
- Age
- 17y ago

Palmers Cocoa Butter Nursing Cream with Pure & Pro Vitamin B5-Moisturizes Softens Nipples-Soothing relief from Sore Cracked Nipples for Mother-No Parabens Pthalates-30g
- Price
- $19.07
- Rating
- 4.3/5
- Reviews
- 703
- Age
- 12y ago

Lansinoh HPA Lanolin for Sore Nipples & Cracked Skin 40 ml
- Price
- $51.86
- Rating
- 4.4/5
- Reviews
- 81
- Age
- 6y ago
Trending
90-day click momentum
Silverette The Original Silver Nursing Cups - Soothing Sore Or Cracked Nipples With Silver
- Price
- $217.14
- Rating
- 4.5/5
- Reviews
- 7,000
- Age
- 12y ago

Lansinoh Lanolin Nipple Cream for Breastfeeding 1.41 Ounces
- Price
- $50.28
- Rating
- 4.7/5
- Reviews
- 49,597
- Age
- 13y ago

Frida Mom Sore Nipple Set | Cracked Nipple Saline Spray No-Mess Nipple Cream | 2 Piece Set | Breastfeeding Set for New Moms
- Price
- $129.14
- Rating
- 4.6/5
- Reviews
- 1,765
- Age
- 4y ago

Lansinoh HPA Lanolin for Sore Nipples & Cracked Skin 40 ml
- Price
- $51.86
- Rating
- 4.4/5
- Reviews
- 81
- Age
- 6y ago

Lansinoh HPA Lanolin Cream for sore & cracked skin 100% natural single ingredient breastfeeding essential tasteless odourless hospital bag moisturising 3x7ml
- Price
- $49.96
- Rating
- 4.7/5
- Reviews
- 419
- Age
- 5y ago
Newest
by launch date
Frida Mom Sore Nipple Set | Cracked Nipple Saline Spray No-Mess Nipple Cream | 2 Piece Set | Breastfeeding Set for New Moms
- Price
- $129.14
- Rating
- 4.6/5
- Reviews
- 1,765
- Age
- 4y ago

Lansinoh HPA Lanolin Cream for sore & cracked skin 100% natural single ingredient breastfeeding essential tasteless odourless hospital bag moisturising 3x7ml
- Price
- $49.96
- Rating
- 4.7/5
- Reviews
- 419
- Age
- 5y ago

Lansinoh HPA Lanolin for Sore Nipples & Cracked Skin 40 ml
- Price
- $51.86
- Rating
- 4.4/5
- Reviews
- 81
- Age
- 6y ago

Lansinoh Organic Cream for Breastfeeding 2 Ounces
- Price
- $60.13
- Rating
- 4.7/5
- Reviews
- 13,168
- Age
- 6y ago

Lansinoh HPA Lanolin for Sore Nipples & Cracked Skin 10 ml
- Price
- $25.91
- Rating
- 4.4/5
- Reviews
- 2,352
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.
Brands
5 flat
Sellers
54
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
0%
- Lansinoh83%
- Palmer's8%
- Earth Mama Angel Baby5%
- Frida Mom3%
- Silverette3%
- Open — no brand owns it (0%)
Demand
Nipple Cream search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4× · 10 of 12 months tracked
Search terms
Top Nipple Cream search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- nipple cream18K/yr
- lansinoh nipplle cream8K/yr
- nippl cream9K/yr
- lanolin niple cream6K/yr
Reviews and returns
What reviews say buyers love and hate about Nipple Cream
We read the reviews and the return reasons for every product selling here.
“Very usefull”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
7 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nipple Cream questions
Answered from the same tracked data.









