Is Dog Bones for Aggressive Chewers profitable to sell on Amazon United States?

Flapen scores Dog Bones for Aggressive Chewers 69 out of 100 on Amazon United States, a Pass. Shoppers spend $4.9M a year across 50 tracked products. 3 of the 3 products launched in the last year cleared the first-year sales bar. Search demand grew -15.4% in the last 90 days.

How competitive is the Dog Bones for Aggressive Chewers niche on Amazon United States?

31 brands and 102 sellers compete in Dog Bones for Aggressive Chewers on Amazon United States. The top 5 Dog Bones for Aggressive Chewers products take 38% of clicks, and the top 5 brands take 52%.

What do buyers complain about in Dog Bones for Aggressive Chewers?

Dog Bones for Aggressive Chewers buyers on Amazon United States complain most about Durability, Ease Of Chewing/Swallowing, and Size-Overall. An estimated 0.2% of orders come back.

When does demand for Dog Bones for Aggressive Chewers peak?

Search demand for Dog Bones for Aggressive Chewers on Amazon United States peaks in Dec, and the busiest month runs 1.6× the quietest.

What does it cost to enter the Dog Bones for Aggressive Chewers niche?

Dog Bones for Aggressive Chewers sells for $14.44 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $2.98 to $35.34. The average product has 11,136 reviews, the count a new listing must catch up to.

Dog Bones for Aggressive Chewers

Pass

Dog Bones for Aggressive Chewers scores 69 out of 100, a Pass. Shoppers spend an estimated $4.9M a year here, demand is soft, at -15.4% this quarter, and an estimated 0.2% of orders come back.

Filters No Dominant Brand

Flapen Score: 69
69 / 100Top 2% of 3,978 Pet Supplies niches · +18 vs the category median of 51
Market size: $4.9M/yr4.0M searches / yr
90-day growth: -15.4%search demand this quarter
Competition: 38%top-5 click share · 31 brands · 102 sellers

Flapen Score

Dog Bones for Aggressive Chewers against its category

The dotted line is the Pet Supplies average. Past it, Dog Bones for Aggressive Chewers is stronger. Inside it, weaker.

69Pass

This niche Category average

See the method

Market

The Dog Bones for Aggressive Chewers market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Bones for Aggressive Chewers 4.0M times last year and spent an estimated $4.9M. The top 5 brands take 52% of clicks. Demand peaks in Dec. Flapen scores it 69 out of 100, a Pass.

01 · Demand

An estimated 8.4% of those searches ended in a purchase.

Shoppers searched for this 4.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.9M a year.

Searches, last 12 months: 4.0M
Growth, 90 days vs prior 90: -15.4%
Conversion, latest week: 8.4%
Market size, estimated: $4.9Ma year
Peak month: December1.6× the quietest month
Top search term: bone689K searches a year

02 · Price

A sale here is worth $14.44.

Listings sell for $14.44 on average, from $2.98 to $35.34. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 5,000 to 6,000 of them. At $14.44 that is $72K to $87K a year per listing.

Average price: $14.44under the $15 to $100 sweet spot
Price range: $2.98–$35.34
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 300K–400K
Units per listing a year: 5,000–6,000
Revenue per listing a year: $72K–$87K
Returns: 0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #36 within Treats. It carries 11,136 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings: 92%
Prime listings: 100%
Out of stock, average day: 0.3%
Average rank: #36in Treats
Average rating: 4.39 starsAmazon United States average 4.42 stars
Average reviews: 11,136per listing
Listings tracked: 50

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months: 3
Successful launches: 3Amazon's first-year sales bar
Average brand age: 69 months

Products

Top Dog Bones for Aggressive Chewers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

31 falling

Sellers

102

Top-5 brand share

52%

Top 20: 90%

Top-5 click share

38%

Top 20: 70%

Open market

43%

Brand 116%
Brand 213%
Brand 39%
Brand 49%
Brand 55%
Brand 64%

Demand

Dog Bones for Aggressive Chewers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top Dog Bones for Aggressive Chewers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

bone689K/yr -30.5%0.4% conv.
dog bone643K/yr -3.6%7.7% conv.
dog bones long lasting536K/yr -8.7%8.0% conv.
bones463K/yr -35.1%1.8% conv.
dog bones for aggressive chewers312K/yr -14.3%5.7% conv.
dog chew bones298K/yr -15.4%4.9% conv.
dog bones for large dogs184K/yr -3.5%6.5% conv.
rawhide118K/yr -2.4%3.3% conv.
rawhide bones92K/yr +7.3%5.5% conv.
dog chews for aggressive chewers109K/yr -12.8%3.6% conv.

Reviews and returns

What reviews say buyers love and hate about Dog Bones for Aggressive Chewers

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Pet Friendly”

19%of negative reviews mention “Durability”

0.2%of orders come back

“DONT LAST”

A buyer, on “Durability”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

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FAQ

Common Dog Bones for Aggressive Chewers questions

Answered from the same tracked data.

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