Airtag Cat Collar
MaybeAn estimated 0.8% of orders come back. But the top 5 products take 71% of clicks, so Airtag Cat Collar is a Maybe.
- Flapen Score
- 53 / 100Top 38% of 3,978 Pet Supplies niches · +2 vs the category median of 5153
- Market size
- $723K/yr1.3M searches / yr
- 90-day growth
- +19.0%search demand this quarter
- Competition
- 71%top-5 click share · 12 brands · 24 sellers
Flapen Score
Airtag Cat Collar against its category
The dotted line is the Pet Supplies average. Past it, Airtag Cat Collar is stronger. Inside it, weaker.
Market
The Airtag Cat Collar market on Amazon at a glance
Shoppers on Amazon United States searched for Airtag Cat Collar 1.3M times last year and spent an estimated $723K. The top 5 brands take 81% of clicks. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 4.6% of those searches ended in a purchase.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $723K a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- +19.0%
- Conversion, latest week
- 4.6%
- Market size, estimated
- $723Ka year
- Peak month
- September1.5× the quietest month
- Top search term
- airtag cat collar264K searches a year
02 · Price
A sale here is worth $12.15.
Listings sell for $12.15 on average, from $5.15 to $28.14. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 4,000 to 5,000 of them. At $12.15 that is $49K to $61K a year per listing.
- Average price
- $12.15under the $15 to $100 sweet spot
- Price range
- $5.15–$28.14
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- $49K–$61K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #27 within Collars, Harnesses & Leashes. It carries 2,980 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #27in Collars, Harnesses & Leashes
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 2,980per listing
- Listings tracked
- 16
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Airtag Cat Collar products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Dgerp Airtag Cat Collar Breakaway Reflective Kitten Collar with Apple Air Tag Holder and Bell for Girl Boy Cats 0.4 Inches in Width and Lightweight(Black)
- Price
- $7.66
- Rating
- 4.2/5
- Reviews
- 12,446
- Age
- 3y ago
AirTag Cat Collars Stretchy Collar with Apple AirTag Holder and Bell Breakaway Ultra Design Elastic GPS Tracking Collars for Cats and Puppies (7.5-12.5 Inch) Blue
- Price
- $9.67
- Rating
- 4.5/5
- Reviews
- 638
- Age
- 1y ago
Reflective AirTag Cat Collar Integrated Cat Tracker Collar with Air Tag Holder and Bell Safety Elastic Band Cat GPS Collars for Girl Boy Cats Kittens and Puppies (Green XS)
- Price
- $13.15
- Rating
- 4.4/5
- Reviews
- 3,377
- Age
- 2y ago
AirTag Cat Collar Breakaway Reflective Cat Collar Compatible with Apple AirTag 1st & 2nd Gen Hidden Holder with Bell Lightweight Water-Resistant Strap for Cats AirTag Not Included
- Price
- $18.17
- Rating
- 4.3/5
- Reviews
- 3,189
- Age
- 2y ago
2 Pack Airtag Cat Collar Breakaway with Bell Reflective Kitten Collar with Apple Airtag Cat Collar Holder Adjustable 7-12In Safety Buckle for Girl Boy Cats Pet Supplies Accessories Gifts (Pink)
- Price
- $7.30
- Rating
- 4.4/5
- Reviews
- 3,622
- Age
- 3y ago
Trending
estimated 90-day click momentum
Apple AirTag (2nd Generation): Tracker for Keychain Wallet and More; Locator with Sound; Simple One-Tap Setup with iPhone or iPad; Key Finder with up to 1.5X Precision Finding Range
- Price
- $28.14
- Rating
- 4.6/5
- Reviews
- 5,987
- Age
- 5mo ago
Reflective AirTag Cat Collar Integrated Cat Tracker Collar with Air Tag Holder and Bell Safety Elastic Band Cat GPS Collars for Girl Boy Cats Kittens and Puppies (Green S)
- Price
- $14.10
- Rating
- 4.4/5
- Reviews
- 3,377
- Age
- 2y ago
Airtag Cat Collar Breakaway 2 Pack Cat Collar with Apple Airtag Holder
- Price
- $18.53
- Rating
- 4.5/5
- Reviews
- 3,153
- Age
- 8mo ago
AirTag Cat Collars Stretchy Collar with Apple AirTag Holder and Bell Breakaway Ultra Design Elastic GPS Tracking Collars for Cats and Puppies (7.5-12.5 Inch) Blue
- Price
- $9.67
- Rating
- 4.5/5
- Reviews
- 638
- Age
- 1y ago
Breakaway Cat Collar with Airtag Holder Kitten Collar with Apple Air Tag Holder and Bell for Girl Boy Cats 0.4 Inches in Width and Lightweight. (Pink Strawberry)
- Price
- $7.68
- Rating
- 4.5/5
- Reviews
- 167
- Age
- 1y ago
Newest
by launch dateApple AirTag (2nd Generation): Tracker for Keychain Wallet and More; Locator with Sound; Simple One-Tap Setup with iPhone or iPad; Key Finder with up to 1.5X Precision Finding Range
- Price
- $28.14
- Rating
- 4.6/5
- Reviews
- 5,987
- Age
- 5mo ago
Airtag Cat Collar Breakaway 2 Pack Cat Collar with Apple Airtag Holder
- Price
- $18.53
- Rating
- 4.5/5
- Reviews
- 3,153
- Age
- 8mo ago
Joytale 2 Pack Reflective Airtag Cat Collars with Breakaway Buckle Black
- Price
- $7.16
- Rating
- 4.4/5
- Reviews
- 376
- Age
- 1y ago
Breakaway Cat Collar with Airtag Holder Kitten Collar with Apple Air Tag Holder and Bell for Girl Boy Cats 0.4 Inches in Width and Lightweight. (Pink Strawberry)
- Price
- $7.68
- Rating
- 4.5/5
- Reviews
- 167
- Age
- 1y ago
AirTag Cat Collars Stretchy Collar with Apple AirTag Holder and Bell Breakaway Ultra Design Elastic GPS Tracking Collars for Cats and Puppies (7.5-12.5 Inch) Blue
- Price
- $9.67
- Rating
- 4.5/5
- Reviews
- 638
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.
Brands
12 falling
Sellers
24
Est. top-5 brand share
81%
Top 20: 100%
Est. top-5 click share
71%
Top 20: 100%
Open market
15%
- Dgerp30%
- typecase15%
- sucegi15%
- Odokele14%
- Bencacawinstyle7%
- LAFAYI4%
- Open — no brand owns it (6 brands, 15%)
Demand
Airtag Cat Collar search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Airtag Cat Collar search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- airtag cat collar264K/yr
- cat collar with airtag holder128K/yr
- cat collar airtag221K/yr
- cat airtag collar164K/yr
- air tag cat collar70K/yr
- airtag collar cat65K/yr
- airtag holder for cat collar36K/yr
- cat collar airtag holder65K/yr
- airtag for cat27K/yr
- cat airtag30K/yr
Reviews and returns
What reviews say buyers love and hate about Airtag Cat Collar
We read the reviews and the return reasons for every product selling here.
“literally falling apart”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Dog Toys
$35.7M/yr-6.0%
Flea Repellent for Dogs
$1.7M/yr+136.7%
Bully Sticks
$12.4M/yr-6.9%
Kitten Bottles for Nursing
$457K/yr+166.2%
Pet Odor Eliminator for Home
$1.6M/yr+10.3%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Airtag Cat Collar questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data