707 Calming Equine Supplement
MaybeAn estimated 0.7% of orders come back. But the top 5 brands take 100% of clicks, so 707 Calming Equine Supplement is a Maybe.
- Flapen Score
- 51 / 100Ranks 1,808 of 3,978 Pet Supplies niches · on the category median51
- Market size
- $277K/yr59K searches / yr
- 90-day growth
- +12.6%search demand this quarter
- Competition
- 78%top-5 click share · 4 brands · 45 sellers
Flapen Score
707 Calming Equine Supplement against its category
The dotted line is the Pet Supplies average. Past it, 707 Calming Equine Supplement is stronger. Inside it, weaker.
Market
The 707 Calming Equine Supplement market on Amazon at a glance
Shoppers on Amazon United States searched for 707 Calming Equine Supplement 59K times last year and spent an estimated $277K. All 4 brands take every click. Demand peaks in Apr–May–Jun. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 13.6% of those searches ended in a purchase.
Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.6% of those searches ended in a purchase. Searches in the last 90 days moved +12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $277K a year.
- Searches, last 12 months
- 59K
- Growth, 90 days vs prior 90
- +12.6%
- Conversion, latest week
- 13.6%
- Market size, estimated
- $277Ka year
- Peak month
- May2.6× the quietest month
- Top search term
- mare magic17K searches a year
02 · Price
A sale here is worth $34.13.
Listings sell for $34.13 on average, from $17.62 to $79.07. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $34.13 that is $17K to $26K a year per listing.
- Average price
- $34.13inside the $15 to $100 sweet spot
- Price range
- $17.62–$79.07
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $17K–$26K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #19 within Horses. It carries 1,529 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 92%
- Out of stock, average day
- 1.4%
- Average rank
- #19in Horses
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 1,529per listing
- Listings tracked
- 13
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 114 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 114 months
Products
Top 707 Calming Equine Supplement products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Mare Magic Calming Supplements 8 oz
- Price
- $18.98
- Rating
- 4.7/5
- Reviews
- 1,603
- Age
- 15y ago

Formula 707 Calming Equine Supplement 5LB Bag Anxiety Relief and Enhanced Focus for Horses L-Tryptophan Thiamine & Magnesium
- Price
- $45.71
- Rating
- 4.4/5
- Reviews
- 1,324
- Age
- 14y ago

Mare Magic Calming Supplements 2 Pack New Limited Edition (8 oz)
- Price
- $33.47
- Rating
- 4.7/5
- Reviews
- 217
- Age
- 5y ago

Mare Magic 32 oz
- Price
- $48.33
- Rating
- 4.7/5
- Reviews
- 1,603
- Age
- 15y ago

Formula 707 Calming Equine Supplement 10 lb Bag 80 Servings Anxiety Relief and Enhanced Focus for Horses L-Tryptophan Thiamine & Magnesium
- Price
- $79.07
- Rating
- 4.4/5
- Reviews
- 1,324
- Age
- 14y ago
Trending
estimated 90-day click momentum
maamgic Mens 5 Inch Stretch Swimming Shorts Compression Liner Swim Trunks Quick Dry Bathing Suits Board Shorts Beach Shorts Swim Suits Royal Blue Medium
- Price
- $26.18
- Rating
- 4.7/5
- Reviews
- 1,782
- Age
- 4y ago

maamgic Swim Trunks Boys Quick Dry Toddler Bathing Suits for Kids Swimsuit Above The Knee Boys Swim Shorts Sunglasses Shark Purple 2T
- Price
- $17.62
- Rating
- 4.8/5
- Reviews
- 3,042
- Age
- 2y ago

maamgic Mens Swim Trunks 9 Inch with Mesh Lining Bathing Suit Stretch Board Shorts with Zip Pockets for Swimming Shark L
- Price
- $22.65
- Rating
- 4.4/5
- Reviews
- 135
- Age
- 1y ago

maamgic Mens Swim Trunks with Compression Liner 9 Inch Stretch Quick Dry Swim Shorts with Zipper Pockets Swimwear Black-Pink Shark Medium
- Price
- $31.21
- Rating
- 4.6/5
- Reviews
- 258
- Age
- 1y ago

maamgic Mens Swim Trunks with Compression Liner 5 Inch Quick Dry Bathing Suit with Zipper Pockets Stretch No-Chafing Swim Shorts SkyBlue-Pink Shark Large
- Price
- $28.29
- Rating
- 4.7/5
- Reviews
- 4,894
- Age
- 3y ago
Newest
by launch date
maamgic Mens Swim Trunks 9 Inch with Mesh Lining Bathing Suit Stretch Board Shorts with Zip Pockets for Swimming Shark L
- Price
- $22.65
- Rating
- 4.4/5
- Reviews
- 135
- Age
- 1y ago

maamgic Mens Swim Trunks with Compression Liner 9 Inch Stretch Quick Dry Swim Shorts with Zipper Pockets Swimwear Black-Pink Shark Medium
- Price
- $31.21
- Rating
- 4.6/5
- Reviews
- 258
- Age
- 1y ago

maamgic Mens Swim Trunks 5 with Mesh Lining Quick Dry Bathing Suits for Men Swim Shorts Swimwear Baby Blue Medium
- Price
- $20.51
- Rating
- 4.4/5
- Reviews
- 3,424
- Age
- 1y ago

maamgic Swim Trunks Boys Quick Dry Toddler Bathing Suits for Kids Swimsuit Above The Knee Boys Swim Shorts Sunglasses Shark Purple 2T
- Price
- $17.62
- Rating
- 4.8/5
- Reviews
- 3,042
- Age
- 2y ago

maamgic Mens Swim Trunks with Compression Liner 5 Inch Quick Dry Bathing Suit with Zipper Pockets Stretch No-Chafing Swim Shorts SkyBlue-Pink Shark Large
- Price
- $28.29
- Rating
- 4.7/5
- Reviews
- 4,894
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 78% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
45
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
78%
Top 20: 100%
Open market
0%
- Mare Magic48%
- Formula 70735%
- maamgic15%
- Farnam2%
Demand
707 Calming Equine Supplement search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun · busiest ÷ quietest = 2.6×
Search terms
Top 707 Calming Equine Supplement search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mare magic17K/yr
- 707 calming horse pellets9K/yr
- mare magic horse supplement9K/yr
- horse calming supplements10K/yr
- horse tranquilizer5K/yr
- 707 calming2K/yr
- calming supplements for horses4K/yr
- formula 707 calming2K/yr
Reviews and returns
What reviews say buyers love and hate about 707 Calming Equine Supplement
We read the reviews and the return reasons for every product selling here.
“It just didn't work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 707 Calming Equine Supplement questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









