Is 1020 trays profitable to sell on Amazon United States?

The niche generates $129K/yr across 27 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is -50.3%. Flapen's verdict: Skip it (47/100).

How competitive is the 1020 trays niche?

16 brands and 26 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 73% of demand.

What do buyers complain about in 1020 trays?

Top complaints mined from reviews: Strength, Size-Overall, Thickness. The return rate is 1.0%.

When does demand for 1020 trays peak?

Demand peaks in Jan–Feb–Mar–Apr; the busiest month runs 8.5× the quietest.

What does it cost to enter the 1020 trays niche?

Listings span $9.30–$68.43; the average listing price is $33.33 (sweet spot $15–$100). The average incumbent carries 1,405 reviews — the moat a new listing must climb.

1020 trays

Skip it

Soft demand (-50.3% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$33.33

avg listing price — sweet spot $15–$100

Price range

Great$9.30–$68.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Review moat

Good1,404.96

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$129K

$129K/yr · 123K searches

Growth

Bad-50.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, 1020 trays is a $129K/yr Amazon United States market (123K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Jan–Feb–Mar–Apr. Verdict: Skip it — 47/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

1020 trays market data

Units sold / yr: 4K–5K; avg 100–250/product
Revenue / yr: $133K–$167K; units × avg price
Conversion rate: 3.2%
Avg BSR: #104
Page quality: 0%
Prime: 89%
Sponsored: 85%
Out of stock: 2.9%
Avg brand age: 54 months
Avg seller age: 178 days

Competition & brand share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

52%

Top 20: 92%

Open market

21%

RooTrimmer25%
Yield Lab18%
Living Whole Foods15%
EXTYQWC8%
Bootstrap Farmer7%
Gardzen6%

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — -50.3% search growth over the last 90 days.

Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 8.5×

Open Trend

Top 1020 trays search terms

1020 trays48K/yr -48.0%3.5% conv.
1020 trays heavy duty10K/yr -6.2%3.7% conv.
1020 seed starting trays17K/yr -75.4%3.0% conv.
1020 tray8K/yr -37.5%2.7% conv.
1020 trays with holes5K/yr -4.8%3.2% conv.
10x20 tray6K/yr -35.3%1.9% conv.
1020 trays no holes5K/yr -61.9%3.5% conv.
1020 seed trays5K/yr -67.3%2.9% conv.
heavy duty seed trays4K/yr -47.1%2.4% conv.
10203K/yr +16.8%0.5% conv.

All search terms

Top 1020 trays products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Yield Lab 10x20 Inch Black Plastic 10 Pack Plant Propagation Tray Growing Trays for Garden Planting Seedling Soil & Hydroponic Horticulture - Microgreen Trays Grow Plants - No Drain Holes

Yield Lab$25.324.3★1,966 rev

10 Plant Growing Trays (No Drain Holes) - 20 x 10 - Perfect Garden Seed Starter Grow Trays: for Seedlings Indoor Gardening Growing Microgreens Wheatgrass & More - Soil or Hydroponic

Living Whole Foods$23.984.4★6,830 rev

RooTrimmer 10 Pack 1020 Trays Extra Thick Heavy Duty Seed Starting Trays - No Holes No Leak Reusable Propagation Flats for Microgreens Seedlings Plant Germination Fodder and Transplant

RooTrimmer$42.754.6★631 rev

EXTYQWC 10 Plant Growing Trays Plant Tray Seed Tray Seedling Tray Propagation Tray Plant Trays for Seedlings Planting Trays Seedling Starter Tray(No Drain Holes)

EXTYQWC$18.474.5★116 rev

RooTrimmer Growing Trays 1020 Plant Nursery Trays Heavy Duty Seed Starter Flat Seedling Tray for 72/128 Cell Plug Tray Transplant Growing Microgreens (2111 10 Pack 1.6 Deep Without Holes)

RooTrimmer$36.104.5★482 rev

Newest

by launch date

BBR Tuning 10x20 Inch Black 10 Pack Plant Black Propagation Tray Growing Trays for Seedling Garden Planting Soil & Hydroponic Horticulture - Microgreen Trays Grow Plants - No Drain Holes

BBR Tuning$17.7620 rev

3mo ago

Omitgoter 72-Cell Seed Trays with Drainage Trays-10 Sets 20 Packs-1020 Durable Plastic Plant Tray for Seed Germination21x11x1.81 in

Omitgoter$46.1631 rev

6mo ago

EXTYQWC 10 Plant Growing Trays Plant Tray Seed Tray Seedling Tray Propagation Tray Plant Trays for Seedlings Planting Trays Seedling Starter Tray(No Drain Holes)

EXTYQWC$18.47116 rev

6mo ago

RooTrimmer 10 Pack 1020 Mesh Trays Extra Strength 1020 Mesh Bottom Trays with Holes 20 x 10 Heavy Duty Propagation Flats for Microgreens Seed Starting Soil Blocks Hydroponics & Wheatgrass

RooTrimmer$40.32186 rev

10mo ago

RooTrimmer 1020 Flat Seed Starter Trays 10 Pack Plastic Nursery Pots Trays & Seeds Potting Plants Tray Durable Carrying Seedling Starting Tray for Planting (Black)

RooTrimmer$58.4723 rev

11mo ago

What buyers say about 1020 trays

What buyers praise and complain about, mined from review topics.

What buyers love

Strength24%

“The trays themselves do feel pretty sturdy and strong”

Plant Growth11%

“an excellent pack to start seeds inside”

Quality-Overall11%

“Excellent quality”

Durability9%

“they are holding up well”

Value For Money7%

“Worth the investment”

Size-Overall6%

“These ones have a nice length”

Advertised Vs Actual Product5%

“As advertised”

Weight Heavy4%

“These are truly heavy duty”

Thickness3%

“Great thickness”

Ease Of Use2%

“Easy to use”

What buyers complain about

Strength19%

“A little fragile”

Size-Overall16%

“Very Small”

Thickness9%

“Very thick”

Quality-Overall5%

“Garbage STEER CLEAR”

Durability3%

“Broke really easily”

Plant Growth3%

“Sometime it was really bad germination”

Weight Heavy3%

“Extra thick heavy duty is misleading”

Material Quality2%

“Material too tin”

Leak-Proof2%

“unusable because they leak”

Advertised Vs Actual Product2%

“This is deceiving”

Top return reasons

Size-Overall56%

Strength8%

Advertised Vs Actual Product6%

Thin5%

Value For Money5%

Material Quality4%

Quality-Overall2%

Defective Material/Parts2%

Weight Heavy2%

Functionality-Overall2%

Common questions

Is 1020 trays profitable to sell on Amazon United States?: The niche generates $129K/yr across 27 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is -50.3%. Flapen's verdict: Skip it (47/100).
How competitive is the 1020 trays niche?: 16 brands and 26 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 73% of demand.
What do buyers complain about in 1020 trays?: Top complaints mined from reviews: Strength, Size-Overall, Thickness. The return rate is 1.0%.
When does demand for 1020 trays peak?: Demand peaks in Jan–Feb–Mar–Apr; the busiest month runs 8.5× the quietest.
What does it cost to enter the 1020 trays niche?: Listings span $9.30–$68.43; the average listing price is $33.33 (sweet spot $15–$100). The average incumbent carries 1,405 reviews — the moat a new listing must climb.