10-30-10 fertilizer
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Growth
Incredible+196.8%90-day search growth — must beat 0% to launch
Price range
Great$7.26–$98.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$19.09avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Brand share
Good74%top-5 brand share — brands hold most of the demand
Review moat
Bad4,584.75avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$37K$37K/yr · 28K searches
According to Flapen's Amazon United States niche tracking, 10-30-10 fertilizer is a $37K/yr Amazon United States market (28K searches/yr). The top 5 brands hold 74% of demand. Verdict: Worth a look — 63/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
10-30-10 fertilizer market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $29K–$38K
- units × avg price
- Conversion rate
- 6.9%
- Avg BSR
- #499
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 75%
- Out of stock
- 3.5%
- Avg brand age
- 92 months
- Avg seller age
- 142 days
Competition & brand share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.Brands
19 falling
Sellers
109
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
34%
Top 20: 77%
Open market
23%
- Miracle-Gro30%
- Jack's Classic19%
- TPS NUTRIENTS10%
- Grow More10%
- Osmocote4%
- Jobe's Organics3%
Top 10-30-10 fertilizer search terms
- hanging basket fertilizer5K/yr
- 10-30-10 fertilizer10K/yr
- 10-30-20 fertilizer8K/yr
- 15-30-15 fertilizer5K/yr
Top 10-30-10 fertilizer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Jacks Classic 10-30-20 Blossom Booster Water-Soluble Fertilizer with Micronutrients for Increasing Color and Quantity of Blooms in Flowering Plants 1.5lbs
Jack's Classic$23.564.8★5,542 rev
Miracle-Gro Water Soluble Bloom Booster Flower Food 4 lb
Miracle-Gro$14.904.7★9,100 rev
Hanging Basket Plant Food Liquid Plant Food for More Blooms Fuller Growth & Vibrant Color 8 oz
TPS NUTRIENTS$11.794.2★35 rev
Grow More Super Bloomer 15-30-15 Fertilizer - 3lbs of Flower Fertilizer Bloom Booster for More Colorful Blooms & Blossoms - Flower Food for Flowers of All Types with Chelated Iron & Manganese
Grow More$21.724.8★395 rev
Grow More Super Bloomer 15-30-15 Fertilizer - 1.5lbs of Flower Fertilizer Bloom Booster - Flower Food for Flowers of All Types - Water-Soluble Bulb Food with Chelated Iron and Manganese
Grow More$13.944.8★395 rev
Newest
by launch date
10-30-20 Blossom Booster Water-Soluble Fertilizer - Bloom Booster for Flowering Plants Orchid Azalea Hydrangea Bougainvillea - Fast Absorbing Plant Food for Outdoor & Indoor Gardening 11.28oz
RAINFLOW$7.2723 rev
Hanging Basket Plant Food Liquid Plant Food for More Blooms Fuller Growth & Vibrant Color 8 oz
TPS NUTRIENTS$11.7935 rev
Plumeria Fertilizer Liquid Plant Food for More Blooms Healthy Tropical Growth & Stronger Root Development 8 oz
TPS NUTRIENTS$11.73629 rev
Osmocote Smart-Release Plant Food Plus Outdoor & Indoor1 - Granular Continuous Release Plant Fertilizer with 11 Essential Nutrients 1 lb.
Osmocote$8.504,710 rev
Miracle-Gro Water Soluble Bloom Booster Flower Food Plant Food for Annual and Perennial Flowers In-Ground and Container Plants Roses Hydrangeas Hibiscus 5.5 lb.
Miracle-Gro$17.769,100 rev
Trending
90-day click momentum10-30-20 Blossom Booster Water-Soluble Fertilizer - Bloom Booster for Flowering Plants Orchid Azalea Hydrangea Bougainvillea - Fast Absorbing Plant Food for Outdoor & Indoor Gardening 11.28oz
RAINFLOW$7.273.5★
Jobes Flower Indoor/Outdoor Plants Fertilizer Food Spikes - 30 Pack
Easy Gardener$7.284.6★
Jobes Fertilizer Spikes for Flowering Plants 8-9-12 Time Release Fertilizer for Hanging Baskets andPotted Plants 18 Spikes per Package (2 Pack)
Jobe's Organics$15.834.4★
Hanging Basket Plant Food Liquid Plant Food for More Blooms Fuller Growth & Vibrant Color 8 oz
TPS NUTRIENTS$11.794.2★
Miracle-Gro Watering Can Singles All Purpose Water Soluble Plant Food - Fertilizer for Flowers Vegetables Houseplants Trees Indoor and Outdoor Plants 24 Packets
Miracle-Gro$11.724.8★
What buyers say about 10-30-10 fertilizer
What buyers praise and complain about, mined from review topics.What buyers love
“Healthy plants”
“It is a good quality plant food”
“Easy peasy”
“Great value”
“As described”
“I love the color of the product”
“Convenient size”
“It is durable”
“instructions are clear”
“Theres no strong smell”
What buyers complain about
“Didn't do a thing to boost my vegetables growth”
“Leaking container”
“Price high”
“Bag is pretty small”
“The product is a thick brown liquid with a very pungent earthy smell”
“Did not work”
“awkward to use”
“I was having issues with yellowing new leaves”
“However, the photos in the description are a bit misleading”
“considering the low-quality dirt they are planted in”
Top return reasons
Common questions
- Is 10-30-10 fertilizer profitable to sell on Amazon United States?
- The niche generates $37K/yr across 40 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +196.8%. Flapen's verdict: Worth a look (63/100).
- How competitive is the 10-30-10 fertilizer niche?
- 19 brands and 109 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 74% of demand.
- What do buyers complain about in 10-30-10 fertilizer?
- Top complaints mined from reviews: Plant Growth, Leak-Proof, Value For Money. The return rate is 0.3%.
- What does it cost to enter the 10-30-10 fertilizer niche?
- Listings span $7.26–$98.96; the average listing price is $19.09 (sweet spot $15–$100). The average incumbent carries 4,585 reviews — the moat a new listing must climb.