10-10-10 liquid fertilizer
Worth a lookShows low returns (0.2%), but brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible12.4%search→purchase rate — share of searches ending in a sale
Avg price
Great$18.85avg listing price — sweet spot $15–$100
Price range
Great$7.44–$48.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+58.7%90-day search growth — must beat 0% to launch
Review moat
Good677avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$121K$121K/yr · 52K searches
Competition
Bad76%top-5 click share — a locked-up shelf
Brand share
Bad94%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, 10-10-10 liquid fertilizer is a $121K/yr Amazon United States market (52K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Mar–Apr–May–Jun–Jul. Verdict: Worth a look — 55/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
10-10-10 liquid fertilizer market data
- Units sold / yr
- 4K–5K
- avg 250–500/product
- Revenue / yr
- $75K–$94K
- units × avg price
- Conversion rate
- 12.4%
- Avg BSR
- #522
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 77%
- Out of stock
- 0.0%
- Avg brand age
- 82 months
- Avg seller age
- 142 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
32
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
0%
- GARDENWISE36%
- TPS NUTRIENTS23%
- Pendelton Turf Supply20%
- Bonide8%
- Covington Naturals7%
- Miracle-Gro6%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 100 weeks — +58.7% search growth over the last 90 days.Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 7.8×
Top 10-10-10 liquid fertilizer search terms
- 10-10-10 liquid fertilizer22K/yr
- 10 10 10 fertilizer liquid10K/yr
- 10-10-10 water soluble fertilizer5K/yr
- liquid 10-10-10 fertilizer3K/yr
- 10-10-10 fertilizer liquid4K/yr
- 10 10 10 liquid fertilizer3K/yr
- liquid fertilizer 10-10-104K/yr
Top 10-10-10 liquid fertilizer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
GARDENWISE 10-10-10 All Purpose Plant Food - Liquid Fertilizer with Seaweed Kelp & Iron - Indoor & Outdoor Plant Food Vegetables Flowers Lawn & Garden 1x8oz
GARDENWISE$14.904.5★1,063 rev
Triple 10 All Purpose Liquid Fertilizer 10-10-10 with Amino Acids (5.5%) & Seaweed Extract (32oz)
Pendelton Turf Supply$23.954.6★1,784 rev
10-10-10 Fertilizer for Vegetables Liquid Plant Food with Iron & Micronutrients for Balanced Nutrition Strong Roots & Healthy Harvests 8 oz
TPS NUTRIENTS$11.844.6★149 rev
Covington 10-10-10 NPK Liquid Fertilizer (32oz) All Purpose Liquid 10 10 10 NPK - Lawn Food with Nitrogen Phosphorus Potassium Concentrate for Lawns Outdoor & Indoor Plants Vegetable Gardens
Covington Naturals$34.994.5★204 rev
Bonide Houseplant Liquid Plant Food 10-10-10 8 oz Concentrated Fertilizer for Indoors Use Every Time You Water
Bonide$10.654.4★1,429 rev
Newest
by launch date
Miracle-Gro Indoor Plant Food for All Plants 8 fl. oz. (2-Pack)
Miracle-Gro$11.861,678 rev
Miracle-Gro Organic Plant Food 32 fl. oz.
Miracle-Gro$7.44549 rev
10-10-10 Fertilizer for Vegetables Liquid Plant Food with Iron & Micronutrients for Balanced Nutrition Strong Roots & Healthy Harvests 8 oz
TPS NUTRIENTS$11.84149 rev
10-10-10 Fertilizer for Plants Liquid Plant Food for Balanced Nutrition Strong Roots & Healthy Growth 32 oz
TPS NUTRIENTS$23.7499 rev
10-10-10 Fertilizer for Plants Liquid Plant Food for Balanced Nutrition Strong Roots & Healthy Growth 8 oz
TPS NUTRIENTS$11.5599 rev
Trending
90-day click momentum10-10-10 Fertilizer for Plants Liquid Plant Food for Balanced Nutrition Strong Roots & Healthy Growth 32 oz
TPS NUTRIENTS$23.744.4★
Miracle-Gro Indoor Plant Food for All Plants 8 fl. oz. (2-Pack)
Miracle-Gro$11.864.7★
Miracle-Gro Organic Plant Food 32 fl. oz.
Miracle-Gro$7.444.5★
Liquid 10-10-10 Fertilizer for Trees and Shrubs Balanced NPK Plus Iron and Micros for Stronger Growth and Healthy Roots 1 Gallon
TPS NUTRIENTS$48.734.4★
10-10-10 Fertilizer for Vegetables Liquid Plant Food with Iron & Micronutrients for Balanced Nutrition Strong Roots & Healthy Harvests 8 oz
TPS NUTRIENTS$11.844.6★
What buyers say about 10-10-10 liquid fertilizer
What buyers praise and complain about, mined from review topics.What buyers love
“This really helped my plants grow”
“Easy to Use”
“have always been happy with the quality of Miracle-Gro”
“The price is very reasonable”
“doesnt have a strong odor”
“was as advertised”
“have very strong”
“Easy directions”
“The size is perfect”
“And helps my any color”
What buyers complain about
“The bottles were leaking”
“doesnt smell strong”
“this product ad is deceptive”
“I did not see much progressive growth”
“my wife was disappointed with the size”
“Waiting to see if this works”
“Not a good value”
“caused a mass die off of my plants because I had to treat with alcohol to get rid of the problem”
“The pouring is not clean”
“it was dark brown”
Top return reasons
Common questions
- Is 10-10-10 liquid fertilizer profitable to sell on Amazon United States?
- The niche generates $121K/yr across 13 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +58.7%. Flapen's verdict: Worth a look (55/100).
- How competitive is the 10-10-10 liquid fertilizer niche?
- 6 brands and 32 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in 10-10-10 liquid fertilizer?
- Top complaints mined from reviews: Leak-Proof, Smell, Advertised Vs Actual Product. The return rate is 0.2%.
- When does demand for 10-10-10 liquid fertilizer peak?
- Demand peaks in Mar–Apr–May–Jun–Jul; the busiest month runs 7.8× the quietest.
- What does it cost to enter the 10-10-10 liquid fertilizer niche?
- Listings span $7.44–$48.73; the average listing price is $18.85 (sweet spot $15–$100). The average incumbent carries 677 reviews — the moat a new listing must climb.