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hockey skate guards
Skip itSoft demand (-63.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$19.28avg listing price — sweet spot $15–$100
Price range
Good$9.95–$25.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.0%search→purchase rate — share of searches ending in a sale
Review moat
Good1,098.17avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.8%return rate — above 6% kills the launch gate
Market size
Okay$118K$118K/yr · 102K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad97%top-5 click share — a locked-up shelf
Growth
Bad-63.0%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand