Is 365 day calendar profitable to sell on Amazon United States?

The niche generates $99K/yr across 24 tracked products. 8 of 11 products launched in the last 360 days are still selling. 90-day search growth is -76.5%. Flapen's verdict: Skip it (45/100).

How competitive is the 365 day calendar niche?

19 brands and 41 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 66% of demand.

What do buyers complain about in 365 day calendar?

Top complaints mined from reviews: Paper Quality, Fun/Entertainment Experience, Quality-Overall. The return rate is 1.5%.

What does it cost to enter the 365 day calendar niche?

Listings span $4.70–$46.47; the average listing price is $17.09 (sweet spot $15–$100). The average incumbent carries 632 reviews — the moat a new listing must climb.

365 day calendar

Skip it

Soft demand (-76.5% this quarter) — this niche doesn't clear our bar today.

Returns

Great1.5%

return rate — above 5% kills the launch gate

Avg price

Great$17.09

avg listing price — sweet spot $15–$100

Price range

Great$4.70–$46.47

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good631.58

avg incumbent reviews — the moat a new listing must climb

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$99K

$99K/yr · 186K searches

Growth

Bad-76.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, 365 day calendar is a $99K/yr Amazon United States market (186K searches/yr). The top 5 brands hold 66% of demand. Verdict: Skip it — 45/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

365 day calendar market data

Units sold / yr: 8K–10K; avg 250–500/product
Revenue / yr: $137K–$171K; units × avg price
Conversion rate: 3.1%
Avg BSR: #471
Page quality: 0%
Prime: 96%
Sponsored: 75%
Out of stock: 25.4%
Avg brand age: 19 months
Avg seller age: 183 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 rising

Sellers

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

59%

Top 20: 95%

Open market

26%

JoycuFF22%
Eterna Goods15%
SELLERS PUBLISHING, INC.11%
Litacimi9%
Generic9%
BooQool8%

Demand

Weekly Amazon search volume, last 23 weeks — -76.5% search growth over the last 90 days.

Open Trend

Top 365 day calendar search terms

2026 gifts8K/yr +45.7%0.2% conv.
funny desk calendar 2026110K/yr -90.4%0.7% conv.
365 day calendar11K/yr -49.4%2.8% conv.
365 calendar9K/yr -42.2%2.0% conv.
desk calendar for men6K/yr -32.8%0.5% conv.
willow creek press calendars3K/yr -46.5%0.0% conv.
willow creek press3K/yr -44.9%0.0% conv.
bitch calendar5K/yr -76.9%6.0% conv.
the daily bitching desk calendar 20263K/yr -81.3%10.4% conv.
365 calendar 20268K/yr -93.0%1.1% conv.

All search terms

Top 365 day calendar products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

JoycuFF Graduation Gifts for Her Class of 2026 College High School Graduation Gifts for Her Inspirational Compass Bracelets for Bestie Girlfriends Sister Best Friends Daughter Granddaughter

JoycuFF$10.804.7★605 rev

The B Word 2026 Daily Desk Calendar: Boxed Page-a-Day Humor Calendar with Day-to-Day Sassy Sayings Sarcastic Quotes & Snarky Wisdom

SELLERS PUBLISHING, INC.$19.654.7★246 rev

Litacimi Yearly Wall Calendar 2026 Paper Full Year Wall Calendar One Page 365 Day Calendar at One Glance 23X 33 Paper Folded

Litacimi$14.333.6★20 rev

Yearly Wall Calendar with Holidays Full Year Calendar One Page Annual Year Wall Calendar with Stickers Horizontal 23X 33 (Open) Paper Folded

Generic$10.044.3★437 rev

Large Dry Erase Calendar for Wall Undated Yearly Wall Calendar Dry Erase 37 x 58 12-Month Erasable & Reusable Laminated Wall Calendar Dry Erase Wall Calendar for Home Office and School

BooQool$13.084.4★318 rev

Newest

by launch date

The Big A## Calendar - Academic Year Wall Calendar July 2026 to June 2027 Dry-Erase Includes 1 Marker & 100 Labels Lightweight Easy to Hang Yearly Calendar Year at a Glance Plan Big Goals & Adventures Gray

Big A## Calendar$46.47345 rev

2mo ago

ETERNA GOODS Undated Giant Wall Calendar | 4ft x 3ft Full-Year Dry Erase Planner Start Anytime Own The Year Jumbo Whiteboard Wall Calendar Includes Markers Stickers & Mounting Kit for Home or Office

Eterna Goods$40.45102 rev

7mo ago

Everyday Is A Holiday Calendar | Funny Perpetual Desktop Calendar With Every Goofy & Silly Holiday For Each Day Of Year 365 Humorous & Weird Holidays with Custom Illustrations on Every Page

Eterna Goods$12.98131 rev

9mo ago

2026 Epic Facts Daily Desktop Calendar | Day To Day Tear Off Calendar with 365 Interesting Mental Floss Facts for Everyday of the Year Fun Box Calendar Gift For Men or Women Christmas Stocking Stuffer Gift for Home or Office

Eterna Goods$18.92287 rev

10mo ago

Rockdoodles 2026 Punny Day-to-Day Calendar | Funny Daily Desktop Calendar Christmas Stocking Stuffer Gift for Home or Office Daily Tear Off Pages With New Puns | A Pun A Day by Rockdoodles

rockdoodles$15.851,006 rev

10mo ago

What buyers say about 365 day calendar

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience40%

“FAMILY FUN”

Quality-Overall11%

“Great product what exactly as described”

Advertised Vs Actual Product6%

“As advertised”

Value For Money4%

“Great price”

Size-Overall4%

“Great Size”

Design-Overall3%

“looks good on the counter”

Document Organizing/Classification3%

“It's easy to keep track of different tasks I need to do”

Paper Quality3%

“I like the thickness of the paper”

Ease Of Use3%

“Easy to use”

Writing Experience2%

“large with good writing space”

What buyers complain about

Paper Quality11%

“the paper is very thin”

Fun/Entertainment Experience10%

“I thought it would be a little more entertaining”

Quality-Overall10%

“Quality Decreased”

Advertised Vs Actual Product7%

“They didnt show many in the description”

Durability6%

“Ripped”

Value For Money6%

“Looks cheap-not worth $49”

Size-Overall6%

“Very large”

Writing Experience6%

“Squares are pretty small to do not much room for writing on”

Strength3%

“the stand is very flimsy”

Display Colors2%

“I wish they had continued with the white background with the bold black letters as with previous editions”

Top return reasons

Size-Overall37%

Advertised Vs Actual Product14%

Value For Money5%

Functionality-Overall5%

Quality-Overall5%

Paper Quality5%

Wrinkles4%

Erasability4%

Gifting Purpose2%

Material Quality2%

Common questions

Is 365 day calendar profitable to sell on Amazon United States?: The niche generates $99K/yr across 24 tracked products. 8 of 11 products launched in the last 360 days are still selling. 90-day search growth is -76.5%. Flapen's verdict: Skip it (45/100).
How competitive is the 365 day calendar niche?: 19 brands and 41 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in 365 day calendar?: Top complaints mined from reviews: Paper Quality, Fun/Entertainment Experience, Quality-Overall. The return rate is 1.5%.
What does it cost to enter the 365 day calendar niche?: Listings span $4.70–$46.47; the average listing price is $17.09 (sweet spot $15–$100). The average incumbent carries 632 reviews — the moat a new listing must climb.