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2025-2026 Monthly Planner

soft demand (-74.5% this quarter) — 2025-2026 Monthly Planner doesn't clear our bar today.

Flapen Score

48
Skip it

Top 41% of 426 Office Products niches · +1 vs the category median of 47

Market size 57Growth 0Conversion 47Competition 75Returns 82Price range 27Avg price 25Brand share 77Review moat 65Quality gap 20
This niche Category average · 426 niches

Is 2025-2026 Monthly Planner profitable on Amazon?

According to Flapen's Amazon United States niche tracking, 2025-2026 Monthly Planner is a $430K/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 48/100.

2025-2026 Monthly Planner: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -74.5% over the last 90 days and 3.7% of searches end in a purchase.

$430K

revenue / yr

Units sold / yr60K
Search volume / yr-74.5%1.3M
Conversion rate3.7%
Avg price$8.83

Who owns the niche?

The top 5 brands hold 58% of demand, so 42% of the market is open.

42%

open market share

Brands · sellers27 · 78
Top-5 product click share40%
Open market42%
Avg brand age32 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 48 products

Sponsored placement88%
New entrants (1y)30· 16 succeeded
Avg rating4.7★
Avg reviews893

Top 2025-2026 Monthly Planner products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

$0$17K$34K$52K$69K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 falling

Sellers

78

Top-5 brand share

58%

Top 20: 95%

Top-5 click share

40%

Top 20: 75%

Open market

39%

  • Taja26%
  • Blue Sky15%
  • XAOWON7%
  • Indeme6%
  • Artfan4%
  • ZICOTO4%

2025-2026 Monthly Planner demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.3MCVR3.7%Products48Brands27Top 5 Brands58%OOS Rate22.6%Rating4.7★Reviews893Avg BSR#459
300K200KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 10.1×

Top 2025-2026 Monthly Planner search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • 2026 monthly planner698K/yr
  • 2 year planner41K/yr
  • 2 year monthly planner13K/yr
  • 2025-2026 monthly planner450K/yr
  • 25-26 monthly planner40K/yr
  • 2025 2026 monthly planner6K/yr
  • 2025/2026 monthly planner6K/yr
  • 2025-2026 monthly planner 8.5 x 1113K/yr
  • 2025 calendar monthly2K/yr
  • 25/26 monthly planner11K/yr

What reviews say buyers love and hate about 2025-2026 Monthly Planner

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews
Document Organizing/Classification25%

Very well organized

Size-Overall11%

Love the size

Quality-Overall9%

Besides that, it arrived as expected and is good quality

Advertised Vs Actual Product9%

Exactly as advertised

Value For Money8%

Good buy for my money

What buyers complain about

52% of reviews
Size-Overall14%

Nit bad for the size

Thickness7%

Not as thick

Document Organizing/Classification5%

If you need a daily planner/calendar to keep yourself organized this is not the one for you

Quality-Overall5%

Bad Quality

Durability4%

Falls apart quickly

2025-2026 Monthly Planner return rate & reasons

Why buyers send it back, as a share of all return requests.

1.7%

Return rate

78%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
56%
2Advertised Vs Actual Product
12%
3Value For Money
5%
4Paper Quality
3%
5Design-Overall
3%

Common 2025-2026 Monthly Planner questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 2025-2026 Monthly Planner 48/100 on Amazon United States — Skip it. The niche generates $430K/yr across 48 tracked products. 16 of 30 products launched in the last 360 days are still selling. Search demand moved -74.5% over the last 90 days.
Search demand for 2025-2026 Monthly Planner on Amazon United States peaks in Jan–Nov–Dec, where the busiest month runs 10.1× the quietest.