12 Inch Taper Candles

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months

36K

Growth, 90 days vs prior 90

-14.9%

Conversion, latest week

6.0%

Market size, estimated

$44Ka year

Top search term

12 inch taper candles9K searches a year

Listings sell for $20.59 on average, from $9.15 to $62.53. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $20.59 that is $0 to $2K a year per listing.

Average price

$20.59inside the $15 to $100 sweet spot

Price range

$9.15–$62.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.3%of orders · Amazon United States median 2.1%

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #316 within Candles. It carries 2,227 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

100%

Out of stock, average day

5.8%

Average rank

#316in Candles

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

2,227per listing

Listings tracked

54

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

42 months