11x17 Frame with Mat

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months

41K

Growth, 90 days vs prior 90

+9.7%

Conversion, latest week

5.2%

Market size, estimated

$60Ka year

Peak month

December2.1× the quietest month

Top search term

11x17 matted frame14K searches a year

Listings sell for $27.67 on average, from $8.72 to $51.35. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $27.67 that is $0 to $3K a year per listing.

Average price

$27.67inside the $15 to $100 sweet spot

Price range

$8.72–$51.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

2.1%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #316 within Picture Frames. It carries 7,949 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#316in Picture Frames

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

7,949per listing

Listings tracked

21

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months