How competitive is the 11x14 Picture Frame Silver niche on Amazon United States?

22 brands and 26 sellers compete in 11x14 Picture Frame Silver on Amazon United States. The top 5 11x14 Picture Frame Silver products take 42% of clicks and its top 5 brands hold 64% of demand.

What does it cost to enter the 11x14 Picture Frame Silver niche?

11x14 Picture Frame Silver sells for $18.87 on average on Amazon United States, inside our $15–$100 sweet spot. Listings span $9.14–$42.60. The average incumbent carries 5,692 reviews — the moat a new listing must climb.

11x14 Picture Frame Silver

a small market ($33K/yr) — 11x14 Picture Frame Silver doesn't clear our bar today.

Signals High Returns

Flapen Score

Skip it

Ranks 6,876 of 11,240 Home & Kitchen niches · −3 vs the category median of 49

This niche Category average · 11,240 niches

Is 11x14 Picture Frame Silver profitable on Amazon?

According to Flapen's Amazon United States niche tracking, 11x14 Picture Frame Silver is a $33K/yr Amazon United States market (34K searches/yr). The top 5 brands hold 64% of demand. Verdict: Skip it — 46/100.

11x14 Picture Frame Silver: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +12.0% over the last 90 days and 5.2% of searches end in a purchase.

$33K

revenue / yr

Units sold / yr3K

Search volume / yr+12.0%34K

Conversion rate5.2%

Avg price$18.87

Who owns the niche?

The top 5 brands hold 64% of demand, so 36% of the market is open.

36%

open market share

Brands · sellers22 · 26

Top-5 product click share42%

Open market36%

Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 33 products

Top 11x14 Picture Frame Silver products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

upsimples 11x14 Picture Frame Display Pictures 8x10 with Mat or 11 x 14 Without Wall Hanging Photo Frames Silver 1 Pack

Price: $9.97
Rating: 4.5/5
Reviews: 41,299
Age: 2y ago

Americanflat 11x14 Picture Frame with Shatter-Resistant Glass - Use as 8x10 Frame with Mat or Display 11x14 Photo Without Mat - Signature Collection - Picture Frames for Wall Display - Silver

Price: $13.69
Rating: 4.6/5
Reviews: 287
Age: 5y ago

Golden State Art - 11x14 Aluminum Picture Frame - with Mat for 8x10 Photo or Without Mat for 11 x 14 Photo - Real Glass Cover - Simple and Elegant Decor for Wall Mounting - 1 Pack - Silver

Price: $21.24
Rating: 4.7/5
Reviews: 5,529
Age: 10y ago

Americanflat 11x14 Picture Frame - Matted to 8x10 - Silver

Price: $19.26
Rating: 4.5/5
Reviews: 349
Age: 1y ago

An&He 11x14 Picture Frame Silver Photo Frame for Tabletop and Wall Display Minimalist Design Set of 1

Price: $9.14
Rating: 4.4/5
Reviews: 250
Age: 1y ago

Newest

by launch date

Americanflat 11x14 Picture Frame with Shatter-Resistant Glass - Use as 8x10 Frame with Mat or Display 11x14 Photo Without Mat - Ornate Picture Frames for Wall Display - Silver

Price: $18.47
Rating: 4.9/5
Reviews: 25
Age: 6mo ago

decorUhome 11x14 Picture Frame Fits 8x10 Photos with Mat M01SL

Price: $9.43
Rating: 4.5/5
Reviews: 2,918
Age: 7mo ago

Fkvat 11x14 Silver Aluminum Picture Frame Fits 8x10 Mat HD Glass 1 Pack

Price: $18.33
Rating: 4.8/5
Reviews: 60
Age: 10mo ago

Tinkeps 11x14 Picture Frame Silver Aluminum 11 x 14 Poster Frame with Real Glass 8x10 Metal Frame with Mat for Wall Display Vertical & Horizontal

Price: $19.21
Rating: 4.5/5
Reviews: 110
Age: 11mo ago

An&He 11x14 Picture Frame Silver Photo Frame for Tabletop and Wall Display Minimalist Design Set of 3

Price: $19.13
Rating: 4.4/5
Reviews: 250
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 rising

Sellers

Top-5 brand share

64%

Top 20: 98%

Top-5 click share

42%

Top 20: 87%

Open market

31%

Americanflat27%
upsimples16%
Golden State Art9%
An&He7%
BSRHOME5%
Fkvat5%

11x14 Picture Frame Silver demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume34KCVR5.2%Products33Brands22Top 5 Brands64%OOS Rate10.5%Rating4.5★Reviews5,692Avg BSR#733

Top 11x14 Picture Frame Silver search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

11x14 picture frame silver9K/yr +8.5%6.3% conv.
11x14 silver picture frame6K/yr +37.4%5.7% conv.
silver frame 11x145K/yr +15.1%3.8% conv.
silver picture frame 11x145K/yr +7.1%2.5% conv.
11x14 silver frame5K/yr +5.1%6.7% conv.
silver 11x14 picture frame5K/yr -0.9%5.0% conv.

What reviews say buyers love and hate about 11x14 Picture Frame Silver

What buyers mention most, as a share of all reviews.

What buyers love

96% of reviews

Frame Quality42%

“Beautiful frame”

Quality-Overall24%

“Extremely well-desigend”

Shape/Style9%

“Really elegant looking”

Advertised Vs Actual Product6%

“true to picture”

Material Quality4%

“I appreciate the acrylic instead of glass”

What buyers complain about

92% of reviews

Quality-Overall24%

“Cheap”

Frame Quality19%

“My experience with these frames has not been good”

Wood Quality12%

“this is lo-grade wood with a VERY cheap silver laminate wrap”

Ease Of Use8%

“its impossible to take it off”

Weight Light8%

“Lighter than expected”

11x14 Picture Frame Silver return rate & reasons

Why buyers send it back, as a share of all return requests.

6.0%

Return rate

32%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Frame Quality

53%

2Size-Overall

16%

3Color

4Advertised Vs Actual Product

5Material Quality

Common 11x14 Picture Frame Silver questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 11x14 Picture Frame Silver 46/100 on Amazon United States — Skip it. The niche generates $33K/yr across 33 tracked products. 0 of 7 products launched in the last 360 days are still selling. Search demand moved +12.0% over the last 90 days.

11x14 Picture Frame Silver buyers on Amazon United States complain most about Quality-Overall, Frame Quality, Wood Quality, the themes mined from the niche's reviews. Its return rate is 6.0% — above our launch gate.