Is 100 roses profitable to sell on Amazon United States?

The niche generates $116K/yr across 33 tracked products. 4 of 9 products launched in the last 360 days are still selling. 90-day search growth is -45.2%. Flapen's verdict: Skip it (40/100).

How competitive is the 100 roses niche?

20 brands and 23 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 67% of demand.

What do buyers complain about in 100 roses?

Top complaints mined from reviews: Quality-Overall, Color, Smell. The return rate is 3.7%.

When does demand for 100 roses peak?

Demand peaks in Feb–May; the busiest month runs 4.9× the quietest.

What does it cost to enter the 100 roses niche?

Listings span $31.33–$220.41; the average listing price is $103.39 (sweet spot $15–$100). The average incumbent carries 1,315 reviews — the moat a new listing must climb.

100 roses

Skip it

Soft demand (-45.2% this quarter) — this niche doesn't clear our bar today.

Avg price

Good$103.39

avg listing price — sweet spot $15–$100

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Review moat

Good1,314.67

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay3.7%

return rate — above 5% kills the launch gate

Price range

Okay$31.33–$220.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$116K

$116K/yr · 75K searches

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Growth

Bad-45.2%

90-day search growth — must beat 0% to launch

Signals High Price

According to Flapen's Amazon United States niche tracking, 100 roses is a $116K/yr Amazon United States market (75K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Feb–May. Verdict: Skip it — 40/100.

Data updated Aug 1, 2026 · scored weekly · How we score niches

100 roses market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: $103K–$129K; units × avg price
Conversion rate: 1.5%
Avg BSR: #634
Page quality: 0%
Prime: 73%
Sponsored: 100%
Out of stock: 1.9%
Avg brand age: 33 months
Avg seller age: 186 days

Competition & brand share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 falling

Sellers

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

43%

Top 20: 85%

Open market

28%

GlobalRose25%
ARABELLA BOUQUETS15%
Perfectione Roses13%
BLEUM CADE8%
Moss Heart6%
Cherica6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -45.2% search growth over the last 90 days.

Peak months: Feb, May · busiest ÷ quietest = 4.9×

Open Trend

Top 100 roses search terms

100 roses24K/yr -43.5%1.4% conv.
100 fresh roses8K/yr +26.6%0.3% conv.
100 roses bouquet11K/yr -61.4%0.5% conv.
100 roses fresh cut2K/yr +61.6%0.4% conv.
100 flowers6K/yr -47.6%0.6% conv.
100 red roses5K/yr -34.0%4.1% conv.
fresh roses bulk4K/yr -47.3%0.6% conv.
bulk fresh roses4K/yr -0.1%0.4% conv.
100 preserved roses5K/yr -61.2%0.6% conv.
wholesale roses fresh bulk3K/yr -51.8%0.1% conv.

All search terms

Top 100 roses products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

100 Red Roses | Bulk Roses by Arabella Bouquets | Real Fresh Flowers for Delivery Gift for Birthday Women Congratulations Anniversary Thank You Mothers Day

ARABELLA BOUQUETS$148.874.1★3,183 rev

GlobalRose 100 Red Roses Bouquet - Responsibly Sourced Roses Fresh Flowers - Hand-Picked Flowers Fresh Bouquet for Mothers Day Birthday & Special Occasions (4 Bunches of 25 Stems)

GlobalRose$159.833.8★870 rev

Fake Roses Artificial Flowers Fake Flowers Bulk Roses Bouquet Red 100pcs

BLEUM CADE$60.714.6★452 rev

GlobalRose Fresh Cut Red Roses - 100 (4 Bundles of 25) Fresh Flowers Bouquet for Mothers Day

GlobalRose$97.404.2★2,391 rev

Luxury Preserved Roses Gifts for Women 100 Roses in Velvet Box Flowers for Delivery Presereved Flowers Birthday Gifts for Mom and Wife (Red)

Perfectione Roses$220.414.7★1,087 rev

Newest

by launch date

100 Pcs Red Fake Roses Bulk Artificial Flowers Artificial Velvet Silk Roses Bouquet with Stems for Wedding Decoration Fake Flowers in Vase Valentines Day Floral Arrangement Centerpiece Home Decor

Cherica$46.4816 rev

2mo ago

1800 Flowers 48 Stem Red Roses (Bouquet Only) | Bulk Fresh Cut Flowers for Delivery | Ideal for Spring Gatherings DIY Spring Decor Centerpieces Weddings & Parties

1-800-Flowers.com$97.862 rev

6mo ago

100 Pcs Fake Roses Bulk Red Artificial Flowers Artificial Velvet Silk Roses Bouquet with Stems for Wedding Decoration Fake Flowers in Vase Valentines Day Floral Arrangement Home Decor Centerpiece

Cherica$52.4630 rev

6mo ago

Cherica 100Pcs Red Roses Artificial Flowers with StemsFake Roses Bouquet Fake Flowers BulkSilk Velvet Roses for Wedding Centerpieces Arrangement Baby Shower Birthday Home Decor Gifts

Cherica$51.42143 rev

8mo ago

Luxury Preserved Roses Gifts for Women 100 Roses in Velvet Box Flowers for Delivery Presereved Flowers Birthday Gifts for Mom and Wife (Red)

Perfectione Roses$220.411,087 rev

9mo ago

What buyers say about 100 roses

What buyers praise and complain about, mined from review topics.

What buyers love

Gifting Purpose20%

“Beautiful Gift”

Quality-Overall14%

“Good quality”

Color13%

“the color is so rich”

Smell8%

“Smell great”

Durability8%

“somewhat durable”

Value For Money6%

“Excellent value”

Design-Overall5%

“Beautifull crafted”

Advertised Vs Actual Product4%

“Just like advertised”

Freshness4%

“Fresh”

Size-Overall3%

“Perfect size and”

What buyers complain about

Quality-Overall18%

“Flower quality was very poor”

Color13%

“The color is not a bright red”

Smell12%

“The roses smell like fish”

Size-Overall11%

“Meh, the roses are tiny and not really a good presentation”

Value For Money7%

“Waaaaayyyyy overpriced”

Advertised Vs Actual Product6%

“the one delivered was completely different”

Strength6%

“The stems are a little flimsy”

Durability4%

“literally have died”

Stale/Rotten/Spoiled4%

“half of the bouquet of flowers is stale”

Ease Of Use3%

“could not use them”

Top return reasons

Size-Overall23%

Color23%

Advertised Vs Actual Product13%

Quality-Overall9%

Value For Money9%

Smell4%

Display Colors3%

Material Quality3%

Defective Material/Parts2%

Adhesion/Stickiness2%

Common questions

Is 100 roses profitable to sell on Amazon United States?: The niche generates $116K/yr across 33 tracked products. 4 of 9 products launched in the last 360 days are still selling. 90-day search growth is -45.2%. Flapen's verdict: Skip it (40/100).
How competitive is the 100 roses niche?: 20 brands and 23 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 67% of demand.
What do buyers complain about in 100 roses?: Top complaints mined from reviews: Quality-Overall, Color, Smell. The return rate is 3.7%.
When does demand for 100 roses peak?: Demand peaks in Feb–May; the busiest month runs 4.9× the quietest.
What does it cost to enter the 100 roses niche?: Listings span $31.33–$220.41; the average listing price is $103.39 (sweet spot $15–$100). The average incumbent carries 1,315 reviews — the moat a new listing must climb.