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10 Strawberry Street

Fail

Shoppers spend an estimated $55K a year here, so 10 Strawberry Street is a Fail.

Flapen Score
47
47 / 100
Ranks 6,404 of 11,240 Home & Kitchen niches · −2 vs the category median of 49
Market size
$55K/yr163K searches / yr
90-day growth
-9.8%search demand this quarter
Competition
18%top-5 click share · 59 brands · 92 sellers

Flapen Score

10 Strawberry Street against its category

The dotted line is the Home & Kitchen average. Past it, 10 Strawberry Street is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 10 Strawberry Street market on Amazon at a glance

Shoppers on Amazon United States searched for 10 Strawberry Street 163K times last year and spent an estimated $55K. The top 5 brands take 62% of clicks. Demand peaks in Jan–Feb–Apr. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months
163K
Growth, 90 days vs prior 90
-9.8%
Conversion, latest week
1.2%
Market size, estimated
$55Ka year
Peak month
January3.1× the quietest month
Top search term
10 strawberry street49K searches a year

02 · Price

A sale here is worth $27.43.

Listings sell for $27.43 on average, from $7.72 to $82.61. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $27.43 that is $0 to $3K a year per listing.

Average price
$27.43inside the $15 to $100 sweet spot
Price range
$7.72–$82.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

54% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 14.2% of listings are out of stock. The average listing ranks #1,377 within Dinnerware. It carries 1,240 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
97%
Out of stock, average day
14.2%
Average rank
#1,377in Dinnerware
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
1,240per listing
Listings tracked
135

04 · Newcomers

1 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
22
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top 10 Strawberry Street products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 18% of clicks. An open shelf where new products get seen.

Brands

59 rising

Sellers

92

Top-5 brand share

62%

Top 20: 84%

Top-5 click share

18%

Top 20: 44%

Open market

36%

  • Brand 147%
  • Brand 25%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Brand 62%

Demand

10 Strawberry Street search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25DecMarJunAugNovMarMay

Peak months: Jan, Feb, Apr · busiest ÷ quietest = 3.1×

Search terms

Top 10 Strawberry Street search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 10 strawberry street49K/yr
  • strawberry street14K/yr
  • strawberry street dinnerware9K/yr
  • porcelain dessert plates7K/yr
  • 6 inch appetizer plates8K/yr
  • 6 inch ceramic plates7K/yr
  • snack plates ceramic8K/yr
  • 10 strawberry street plates8K/yr
  • bread plates8K/yr
  • 6 inch plates ceramic8K/yr

Reviews and returns

What reviews say buyers love and hate about 10 Strawberry Street

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
31%of negative reviews mention “Size-Overall”
4.3%of orders come back
“Runs a little big”
A buyer, on “Size-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 10 Strawberry Street questions

Answered from the same tracked data.