Peppermint Oil to Repel Mice and Rats
PassPeppermint Oil to Repel Mice and Rats scores 72 out of 100, a Pass. Shoppers spend an estimated $3.3M a year here, search demand grew +37.7% this quarter, and an estimated 0.7% of orders come back.
- Flapen Score
- 72 / 100Top 1% of 14,768 Health & Household niches · +23 vs the category median of 4972
- Market size
- $3.3M/yr1.4M searches / yr
- 90-day growth
- +37.7%search demand this quarter
- Competition
- 57%top-5 click share · 24 brands · 43 sellers
Flapen Score
Peppermint Oil to Repel Mice and Rats against its category
The dotted line is the Health & Household average. Past it, Peppermint Oil to Repel Mice and Rats is stronger. Inside it, weaker.
Market
The Peppermint Oil to Repel Mice and Rats market on Amazon at a glance
Shoppers on Amazon United States searched for Peppermint Oil to Repel Mice and Rats 1.4M times last year and spent an estimated $3.3M. The top 5 brands take 73% of clicks. Demand peaks in Oct–Nov. Flapen scores it 72 out of 100, a Pass.
01 · Demand
An estimated 10.5% of those searches ended in a purchase.
Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved +37.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.3M a year.
- Searches, last 12 months
- 1.4M
- Growth, 90 days vs prior 90
- +37.7%
- Conversion, latest week
- 10.5%
- Market size, estimated
- $3.3Ma year
- Peak month
- October2.1× the quietest month
- Top search term
- peppermint oil spray for rodents858K searches a year
02 · Price
A sale here is worth $21.95.
Listings sell for $21.95 on average, from $7.72 to $36.73. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 6,000 to 8,000 of them. At $21.95 that is $132K to $176K a year per listing.
- Average price
- $21.95inside the $15 to $100 sweet spot
- Price range
- $7.72–$36.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- $132K–$176K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #132 within Indoor Insect & Pest Control. It carries 11,682 reviews at 4.16 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 1.5%
- Average rank
- #132in Indoor Insect & Pest Control
- Average rating
- 4.16 starsAmazon United States average 4.42 stars
- Average reviews
- 11,682per listing
- Listings tracked
- 34
04 · Newcomers
7 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Peppermint Oil to Repel Mice and Rats products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
24 rising
Sellers
43
Top-5 brand share
73%
Top 20: 97%
Top-5 click share
57%
Top 20: 87%
Open market
24%
- Brand 150%
- Brand 212%
- Brand 35%
- Brand 43%
- Brand 53%
- Brand 63%
Demand
Peppermint Oil to Repel Mice and Rats search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 2.1×
Search terms
Top Peppermint Oil to Repel Mice and Rats search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- peppermint oil spray for rodents858K/yr
- mighty mint rodent repellent spray50K/yr
- rodent repellent spray60K/yr
- peppermint oil for mice92K/yr
- peppermint spray for rodents55K/yr
- mouse repellent spray40K/yr
- peppermint oil for rodents34K/yr
- peppermint oil for bugs22K/yr
- pure peppermint oil for pest control28K/yr
- mint oil for pest control13K/yr
Reviews and returns
What reviews say buyers love and hate about Peppermint Oil to Repel Mice and Rats
We read the reviews and the return reasons for every product selling here.
“Doesn't work for ants”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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FAQ
Common Peppermint Oil to Repel Mice and Rats questions
Answered from the same tracked data.