2 Year Old Boy Birthday

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months

80K

Growth, 90 days vs prior 90

+15.4%

Conversion, latest week

2.2%

Market size, estimated

$32Ka year

Peak month

November3.0× the quietest month

Top search term

2 yo boy birthday gifts17K searches a year

Listings sell for $18.09 on average, from $12.96 to $27.54. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $18.09 that is $2K to $5K a year per listing.

Average price

$18.09inside the $15 to $100 sweet spot

Price range

$12.96–$27.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

2.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #61 within Baby Boys. It carries 7,288 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#61in Baby Boys

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

7,288per listing

Listings tracked

4

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months