Skip to content
40

18 month halloween costume girl

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 16Conversion 0Competition 81Returns 9Price range 84Avg price 94Brand share 95Review moat 68Quality gap 25

Brand share

Incredible39%

top-5 brand share — no brand owns this niche

Avg price

Great$22.58

avg listing price — sweet spot $15–$100

Price range

Great$9.77–$46.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great34%

top-5 click share — an open shelf

Review moat

Good770.96

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-17.2%

90-day search growth — must beat 0% to launch

Returns

Bad9.5%

return rate — above 5% kills the launch gate

Market size

Bad$0

$0/yr · 196K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, 18 month halloween costume girl is a $0/yr Amazon United States market (196K searches/yr). The top 5 brands hold 39% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 40/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

18 month halloween costume girl market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
$23K–$28K
units × avg price
Conversion rate
0.0%
Avg BSR
#432
Page quality
0%
Prime
100%
Sponsored
83%
Out of stock
10.6%
Avg brand age
41 months
Avg seller age
182 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

20 rising

Sellers

25

Top-5 brand share

39%

Top 20: 100%

Top-5 click share

34%

Top 20: 94%

Open market

55%

  • Gakizon10%
  • Dcohmch8%
  • Thorn Tree7%
  • LXKIKMM7%
  • Yruiz7%
  • ZOELNIC6%

Demand & seasonality

Weekly Amazon search volume, last 95 weeks — -17.2% search growth over the last 90 days.
120K80KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMay

Peak months: Sep, Oct · busiest ÷ quietest = 284.2×

Top 18 month halloween costume girl search terms

  • 18-24 month halloween costume girl42K/yr
  • baby costumes 18-24 months12K/yr
  • disfraz para bebe de 1 ao6K/yr
  • costume 18 months5K/yr
  • 18 month girl costume11K/yr
  • 12-18 month boy halloween costume6K/yr
  • baby costume 18-24 months10K/yr
  • 18 month boy costume9K/yr
  • 18 month costume girl11K/yr
  • 1 year old costume boy9K/yr
All search terms

Top 18 month halloween costume girl products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$04%$06%$08%$0101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about 18 month halloween costume girl

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall35%

“Good fit”

Quality-Overall19%

“High quality”

Soft Feel8%

“Soft and pictures shown are accurate”

Advertised Vs Actual Product5%

“is accurate to the picture”

Color4%

“Great color”

Comfort-Overall4%

“comfortable”

Value For Money4%

“Value for money”

Material Quality3%

“The material was lightweight”

Weight Light3%

“lightweight”

Zipper Quality2%

“The zipper feel fine”

What buyers complain about

Size-Overall25%

“Cute runs small”

Smell11%

“Smelled awful”

Comfort-Overall11%

“Only very uncomfortable”

Value For Money6%

“Not worth the price”

Product Condition6%

“i believe I received a returned product”

Length6%

“A little long on my 22 month old”

Stretchability/Expandability/Elasticity6%

“its not super stretchy”

Top return reasons

Size-Overall71%
Length10%
Material Quality2%
Advertised Vs Actual Product2%
Product Condition2%
Waist Fit2%
Quality-Overall2%
Sleeve Fit1%
Arm Fit1%
Defective Material/Parts1%

Common questions

Is 18 month halloween costume girl profitable to sell on Amazon United States?
The niche generates $0/yr across 24 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -17.2%. Flapen's verdict: Skip it (40/100).
How competitive is the 18 month halloween costume girl niche?
20 brands and 25 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 39% of demand.
What do buyers complain about in 18 month halloween costume girl?
Top complaints mined from reviews: Size-Overall, Smell, Comfort-Overall. The return rate is 9.5% — above our launch gate.
When does demand for 18 month halloween costume girl peak?
Demand peaks in Sep–Oct; the busiest month runs 284.2× the quietest.
What does it cost to enter the 18 month halloween costume girl niche?
Listings span $9.77–$46.89; the average listing price is $22.58 (sweet spot $15–$100). The average incumbent carries 771 reviews — the moat a new listing must climb.