18 Month Fleece Footed Pajamas
FailShoppers spend an estimated $44K a year here, so 18 Month Fleece Footed Pajamas is a Fail.
- Flapen Score
- 46 / 100Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 4546
- Market size
- $44K/yr142K searches / yr
- 90-day growth
- -6.2%search demand this quarter
- Competition
- 13%top-5 click share · 28 brands · 26 sellers
Flapen Score
18 Month Fleece Footed Pajamas against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, 18 Month Fleece Footed Pajamas is stronger. Inside it, weaker.
Market
The 18 Month Fleece Footed Pajamas market on Amazon at a glance
Shoppers on Amazon United States searched for 18 Month Fleece Footed Pajamas 142K times last year and spent an estimated $44K. The top 5 brands take 67% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 142K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.
- Searches, last 12 months
- 142K
- Growth, 90 days vs prior 90
- -6.2%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $44Ka year
- Peak month
- December2.2× the quietest month
- Top search term
- 24 month girl pajamas17K searches a year
02 · Price
A sale here is worth $21.53.
Listings sell for $21.53 on average, from $9.32 to $43.82. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $21.53 that is $0 to $2K a year per listing.
- Average price
- $21.53inside the $15 to $100 sweet spot
- Price range
- $9.32–$43.82
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #111 within Baby Girls. It carries 12,216 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 4.7%
- Average rank
- #111in Baby Girls
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 12,216per listing
- Listings tracked
- 163
04 · Newcomers
40 of last year's 62 launches cleared the first-year sales bar.
62 products launched here in the last 12 months. 40 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 62
- Successful launches
- 40Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top 18 Month Fleece Footed Pajamas products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 13% of clicks. An open shelf where new products get seen.
Brands
28 falling
Sellers
26
Top-5 brand share
67%
Top 20: 98%
Top-5 click share
13%
Top 20: 35%
Open market
29%
- Brand 120%
- Brand 218%
- Brand 311%
- Brand 410%
- Brand 57%
- Brand 65%
Demand
18 Month Fleece Footed Pajamas search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.2×
Search terms
Top 18 Month Fleece Footed Pajamas search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 24 month girl pajamas17K/yr
- baby girl footless pajamas12K/yr
- 24 months girls pajamas15K/yr
- footless sleepers baby girl11K/yr
- 2t footie pajamas girls13K/yr
- 18m pajamas girls5K/yr
- 18m girl pajamas6K/yr
- 18month girl pajamas6K/yr
- baby girl pjs 18-24 months5K/yr
- pajamas for 1 year old girl5K/yr
Reviews and returns
What reviews say buyers love and hate about 18 Month Fleece Footed Pajamas
We read the reviews and the return reasons for every product selling here.
“Runs very small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 18 Month Fleece Footed Pajamas questions
Answered from the same tracked data.









