10l Backpack

Shoppers searched for this 492K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $200K a year.

Searches, last 12 months

492K

Growth, 90 days vs prior 90

+17.4%

Conversion, latest week

0.9%

Market size, estimated

$200Ka year

Peak month

July2.6× the quietest month

Top search term

north face crossbody bag64K searches a year

Listings sell for $45.60 on average, from $17.54 to $106.73. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $45.60 that is $0 to $5K a year per listing.

Average price

$45.60inside the $15 to $100 sweet spot

Price range

$17.54–$106.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

8.0%of orders · Amazon United States median 2.1%

61% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #839 within Handbags & Shoulder Bags. It carries 3,227 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

100%

Out of stock, average day

3.7%

Average rank

#839in Handbags & Shoulder Bags

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

3,227per listing

Listings tracked

72

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

38 months