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unscented body scrub
Worth a lookShows low returns (0.4%), but a small market ($35K/yr) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Price range
Good$4.59–$44.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.19avg listing price — sweet spot $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Brand share
Good65%top-5 brand share — brands hold most of the demand
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Growth
Okay+18.4%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad7,285.78avg incumbent reviews — the moat a new listing must climb
Market size
Bad$35K$35K/yr · 59K searches