surface shampoo
Worth a lookShows a sweet-spot price point ($47.15 avg), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Avg price
Great$47.15avg listing price — sweet spot $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Price range
Good$15.40–$129.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good732.76avg incumbent reviews — the moat a new listing must climb
Growth
Good+30.9%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Market size
Okay$134K$134K/yr · 29K searches
Brand share
Bad100%top-5 brand share — brand-locked demand