62
scrunchies
Worth a lookShows a $4.4M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$4.4M$4.4M/yr · 6.3M searches
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Brand share
Good61%top-5 brand share — brands hold most of the demand
Price range
Good$3.42–$34.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$9.28avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-5.6%90-day search growth — must beat 0% to launch
Review moat
Bad14,460avg incumbent reviews — the moat a new listing must climb