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Bikini Trimmer

Pass

Bikini Trimmer scores 71 out of 100, a Pass. Shoppers spend an estimated $13.1M a year here, search demand grew +14.2% this quarter, and an estimated 1.0% of orders come back.

Flapen Score
71
71 / 100
Top 1% of 10,978 Beauty & Personal Care niches · +23 vs the category median of 48
Market size
$13.1M/yr9.0M searches / yr
90-day growth
+14.2%search demand this quarter
Competition
51%top-5 click share · 27 brands · 85 sellers

Flapen Score

Bikini Trimmer against its category

The dotted line is the Beauty & Personal Care average. Past it, Bikini Trimmer is stronger. Inside it, weaker.

71Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bikini Trimmer market on Amazon at a glance

Shoppers on Amazon United States searched for Bikini Trimmer 9.0M times last year and spent an estimated $13.1M. The top 5 brands take 61% of clicks. Demand peaks in May–Jun. Flapen scores it 71 out of 100, a Pass.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 9.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13.1M a year.

Searches, last 12 months
9.0M
Growth, 90 days vs prior 90
+14.2%
Conversion, latest week
5.9%
Market size, estimated
$13.1Ma year
Peak month
June2.2× the quietest month
Top search term
bikini trimmer for women2.2M searches a year

02 · Price

A sale here is worth $24.91.

Listings sell for $24.91 on average, from $6.80 to $57.12. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 20,000 to 25,000 of them. At $24.91 that is $498K to $623K a year per listing.

Average price
$24.91inside the $15 to $100 sweet spot
Price range
$6.80–$57.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500K–600K
Units per listing a year
20,000–25,000
Revenue per listing a year
$498K–$623K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #24 within Women's. It carries 7,649 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
2.0%
Average rank
#24in Women's
Average rating
4.24 starsAmazon United States average 4.42 stars
Average reviews
7,649per listing
Listings tracked
33

04 · Newcomers

12 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
12Amazon's first-year sales bar
Average brand age
32 months

Products

Top Bikini Trimmer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 rising

Sellers

85

Top-5 brand share

61%

Top 20: 91%

Top-5 click share

51%

Top 20: 83%

Open market

35%

  • Brand 121%
  • Brand 219%
  • Brand 311%
  • Brand 47%
  • Brand 54%
  • Brand 64%

Demand

Bikini Trimmer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250K150KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 2.2×

Search terms

Top Bikini Trimmer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bikini trimmer for women2.2M/yr
  • electric razors for women1.3M/yr
  • bikini trimmer714K/yr
  • electric shaver for women599K/yr
  • shaver for women610K/yr
  • womens electric razor497K/yr
  • bikini shaver362K/yr
  • trimmer for women428K/yr
  • womens electric shaver301K/yr
  • pubic hair trimmer women336K/yr

Reviews and returns

What reviews say buyers love and hate about Bikini Trimmer

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Ease Of Use”
15%of negative reviews mention “Durability”
1.0%of orders come back
“Broke immediately”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Bikini Trimmer questions

Answered from the same tracked data.