2b Pencils
a small market ($63K/yr) — 2b Pencils doesn't clear our bar today.
Flapen Score
Ranks 3,333 of 4,656 Arts, Crafts & Sewing niches · −5 vs the category median of 47
Is 2b Pencils profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 2b Pencils is a $63K/yr Amazon United States market (93K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Aug. Verdict: Skip it — 42/100.
2b Pencils: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -17.3% over the last 90 days and 6.6% of searches end in a purchase.
$63K
revenue / yr
Who owns the niche?
The top 5 brands hold 86% of demand, so 14% of the market is open.
14%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 32 products
Top 2b Pencils products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
BAZIC #2B Premium Wood Pencil Blue 12 Per Pack (760-24P)
- Price
- $4.96
- Rating
- 4.5/5
- Reviews
- 572
- Age
- 18y ago
STAEDTLER Mars Lumograph 2B Graphite Art Drawing Pencil 6 Pencils
- Price
- $9.09
- Rating
- 4.8/5
- Reviews
- 833
- Age
- 3y ago
STAEDTLER Mars Lumograph Black Drawing Pencils Set: 6 Pack Carbon Blend for Deep Black Tones Professional Artists Pencils 8BHB Grades Storage Tin For Sketching Shading & Fine Art Drawing
- Price
- $11.10
- Rating
- 4.8/5
- Reviews
- 4,735
- Age
- 10y ago
STAEDTLER Mars Lumograph Drawing Pencils: Set of 24 in Metal Case - Presharpened Graphite Art Pencils - Hardness Grades 12B-10H - For Drawing Shading Drafting & Illustrating - All Skill Levels
- Price
- $27.69
- Rating
- 4.8/5
- Reviews
- 12,878
- Age
- 7y ago
Faber-Castell Pencils Castell 9000 Graphite art 2B pencils for drawing sketching - 12 Artist pencils
- Price
- $9.58
- Rating
- 4.7/5
- Reviews
- 674
- Age
- 9y ago
Trending
90-day click momentum
STAEDTLER Mars Lumograph H Graphite Art Drawing Pencil 6 Pencils
- Price
- $9.28
- Rating
- 4.8/5
- Reviews
- 833
- Age
- 3y ago
Staedtler Lumograph Graphite Drawing & Sketching Pencils Soft Set of 12 Degrees (100G12S)
- Price
- $22.56
- Rating
- 4.8/5
- Reviews
- 1,351
- Age
- 14y ago
Faber-Castell Miscellaneous Castell 9000 Graphite Pencil Pencil 2B for Art Craft Drawing Sketching Home School University Colouring
- Price
- $4.46
- Rating
- 4.5/5
- Reviews
- 2,500
- Age
- 19y ago
M&G Wood-cased Pencils 24 Count Pre-Sharpened #1 2B Pencils Two-Tone Striped Triangular Graphite Pencils Bulk with Top Erasers School Classroom Teacher Supplies Writing Drawing and Sketching
- Price
- $7.76
- Rating
- 4.8/5
- Reviews
- 38
- Age
- 1y ago
Staedtler Mars Lumograph Pencil Set 12 Premium Graphite Drawing Pencils (6H-8B) with Sharpener & Dust-Free Eraser Professional Sketching & Shading Kit for Artists Designers & Students
- Price
- $19.88
- Rating
- 4.3/5
- Reviews
- 293
- Age
- 9y ago
Newest
by launch dateM&G Wood-cased Pencils 24 Count Pre-Sharpened #1 2B Pencils Two-Tone Striped Triangular Graphite Pencils Bulk with Top Erasers School Classroom Teacher Supplies Writing Drawing and Sketching
- Price
- $7.76
- Rating
- 4.8/5
- Reviews
- 38
- Age
- 1y ago
M&G Wood-Cased 2B Pencils 24 Pack Pre-Sharpened Pencils with Top Erasers Bulk Black Pencils for School Teacher Supplies Writing Drawing and Sketching
- Price
- $13.61
- Rating
- 4.8/5
- Reviews
- 124
- Age
- 1y ago
STAEDTLER Mars Lumograph Graphite Artist Sketching Set 6 Pencils (6B 4B 2B B HB 2H) Mini Mars Plastic Eraser Metal Sharpener
- Price
- $10.04
- Rating
- 4.8/5
- Reviews
- 12,878
- Age
- 3y ago
STAEDTLER Mars Lumograph 13pc Drawing Pencils & Eraser Set: 12 Hardness Grades 8B-2H Mars Plastic Eraser Pre-sharpened Art Supplies for Drawing Shading Drafting & Illustrating All Skill Levels
- Price
- $13.03
- Rating
- 4.8/5
- Reviews
- 12,878
- Age
- 3y ago
STAEDTLER Mars Lumograph 2B Graphite Art Drawing Pencil 6 Pencils
- Price
- $9.09
- Rating
- 4.8/5
- Reviews
- 833
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
Brands
12 rising
Sellers
151
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
47%
Top 20: 89%
Open market
10%
- STAEDTLER53%
- BAZIC PRODUCTS13%
- Faber-Castell11%
- M&G5%
- Amazon Basics4%
- Emraw4%
- Open — no brand owns it (6 brands, 10%)
2b Pencils demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug · busiest ÷ quietest = 2.2×
Top 2b Pencils search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 2b pencils37K/yr
- staedtler mars lumograph pencils14K/yr
- 2b pencil9K/yr
- staedtler mars lumograph5K/yr
- 2b pencils for drawing8K/yr
- mars lumograph pencils6K/yr
- staedtler pencil set7K/yr
- pencil 2b5K/yr
- pencils 2b3K/yr
What reviews say buyers love and hate about 2b Pencils
What buyers mention most, as a share of all reviews.
What buyers love
79% of reviews“Good Quality”
“Great purchase for the price”
“Great pencils”
“Sharp and easy to sharpen”
“Erasers are great”
What buyers complain about
62% of reviews“The erasers pop out after erasing”
“Why are these pencils so hard to sharpen”
“Bad quality”
“It's a waste of money”
“Not really black”
2b Pencils return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
24%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 2b Pencils questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
