2024 graduation tassel
Worth a lookShows demand growing +150.6% this quarter, but a small market ($19K/yr) keeps it on the watch list.
Growth
Incredible+150.6%90-day search growth — must beat 0% to launch
Competition
Great37%top-5 click share — an open shelf
Brand share
Good62%top-5 brand share — brands hold most of the demand
Returns
Good2.2%return rate — above 5% kills the launch gate
Price range
Good$4.56–$29.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,231.65avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$9.56avg listing price — sweet spot $15–$100
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$19K$19K/yr · 88K searches
According to Flapen's Amazon United States niche tracking, 2024 graduation tassel is a $19K/yr Amazon United States market (88K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 53/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
2024 graduation tassel market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $19K–$24K
- units × avg price
- Conversion rate
- 2.2%
- Avg BSR
- #794
- Page quality
- 0%
- Prime
- 87%
- Sponsored
- 94%
- Out of stock
- 5.9%
- Avg brand age
- 27 months
- Avg seller age
- 185 days
Competition & brand share
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.Brands
32 falling
Sellers
50
Top-5 brand share
62%
Top 20: 92%
Top-5 click share
37%
Top 20: 72%
Open market
34%
- GRADFTY17%
- GraduationMall16%
- JULMELON15%
- Tupalizy7%
- GraduatePro6%
- Nelisylux4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +150.6% search growth over the last 90 days.Peak months: Apr, May, Jun · busiest ÷ quietest = 7.5×
Top 2024 graduation tassel search terms
- graduation tassel49K/yr
- graduation tassels20K/yr
- grad tassel5K/yr
- graduation cap tassel6K/yr
- graduation tassle4K/yr
- 2024 tassel1K/yr
- 2024 graduation tassel1K/yr
- 2024 tassel graduation917/yr
- graduation tassel 2024368/yr
- tassel 2024232/yr
Top 2024 graduation tassel products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
GRADFTY 2026 Tassel Graduation Black Tassel 2026 for Grad Cap and Graduation Ceremony Accessory Decoration
GRADFTY$5.224.8★1,130 rev
JULMELON 2026 Graduation Tassel 1Pcs Graduation Cap Tassel 2026 Grad Graduation Tassel for 2026 Graduation Ceremonies Accessories (Black)
JULMELON$4.804.8★783 rev
Tupalizy Mini Silky Handmade Soft Flossy Bookmark Tassels with Cord Loop for Keychain Earring Jewelry Making Souvenir Graduation Clothing Sewing Gift Tag DIY Craft Projects 20PCS (Light Gold)
Tupalizy$5.914.7★2,520 rev
GraduationMall 2026 Graduation Tassel Single&Multiple Color Graduate Cap Tassels with Gold 2026 Charm for Congrats Grad Party (Gold)
GraduationMall$7.524.6★4,136 rev
GraduatePro Graduation Cap Black 2026 Tassel for Graduation Ceremony
GraduatePro$9.574.6★5,251 rev
Newest
by launch date
Personalized Angel Wing Graduation Tassel Photo Charm 2026 Custom Memorial Cap Accessory Class of 2026 Keepsake Meaningful Graduation Gift for Him or Her 1
FAITHWALLART$22.7346 rev
GRADFTY 2026 Tassel Graduation Black Tassel 2026 for Grad Cap and Graduation Ceremony Accessory Decoration
GRADFTY$5.221,130 rev
GRADFTY 2026 Tassel Graduation Royal Blue Tassel 2026 for Grad Cap and Graduation Ceremony Accessory Decoration
GRADFTY$5.871,130 rev
2026 Graduation Tassel Pink Tassels for Graduation Cap Class of 2026 Tassel with Golden Charm for Graduations Cap Hat Decorations Accessories Academic Memorial Grad Ceremonies Party Favors Supplies
ldyllicStyle$5.2032 rev
2026 Tassel Graduation Blue and Gold Graduation Tassel 2026 Tassel Charms for Graduations Cap Decorations Tassels Memorial Grad Cords for College High School Graduate Hat Ceremonies Accessories
Nelisylux$5.26179 rev
Trending
90-day click momentum
Endea Graduation Tassel Gold Bling Charm Date Drop Year (Gold 2024)
Endea Graduation$7.935.0★
GraduatePro Matte Graduation Cap and Gown 2026 Set Bulk with Tassel for High School & College Black 48
GraduatePro$22.194.6★
Endea Graduation Tassel Date Charm Gold Year (Gold 2024)
Endea Graduation$5.914.7★
GraduationMall Matte Graduation Gown Cap Tassel Set 2026 for High School and Bachelor Black 51(56-58)
GraduationMall$23.684.6★
2026 Graduation Tassel 2026 Tassel Graduation 2026 Tassels for Graduations Cap with 2026 Year Gold Charms for Graduate Cap Red Black White Grad Tassels for Class of 2026 Grad Ceremonies Accessories
RHOttbiy$5.004.7★
What buyers say about 2024 graduation tassel
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing Quality”
“Colors are beautiful”
“These were exactly what I needed”
“Worth it”
“The gown fit comfortably”
“Beautiful gifts”
“Cute and sturdy”
“feels durable”
“Work well”
“The tassel felt lightweight”
What buyers complain about
“quality control not good”
“fell apart before graduation”
“It was just slightly different in color from the ones my son's friends had”
“the item is inaccurate in the description”
“the picture doesnt quite fit in the size spot as it describes it so online”
“out of frame”
“Only received 33 pieces of 100, some pieces appear used and cut short”
“Waste of money”
“it felt very flimsy and cheap”
“I agree with another reviewer who mentioned these are thicker than others previously ordered”
Top return reasons
Common questions
- Is 2024 graduation tassel profitable to sell on Amazon United States?
- The niche generates $19K/yr across 52 tracked products. 3 of 15 products launched in the last 360 days are still selling. 90-day search growth is +150.6%. Flapen's verdict: Worth a look (53/100).
- How competitive is the 2024 graduation tassel niche?
- 32 brands and 50 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 62% of demand.
- What do buyers complain about in 2024 graduation tassel?
- Top complaints mined from reviews: Quality-Overall, Durability, Color. The return rate is 2.2%.
- When does demand for 2024 graduation tassel peak?
- Demand peaks in Apr–May–Jun; the busiest month runs 7.5× the quietest.
- What does it cost to enter the 2024 graduation tassel niche?
- Listings span $4.56–$29.21; the average listing price is $9.56 (sweet spot $15–$100). The average incumbent carries 1,232 reviews — the moat a new listing must climb.