2 Inch Circle Punch
FailThe top 5 products take 79% of clicks, so 2 Inch Circle Punch is a Fail.
- Flapen Score
- 39 / 100Ranks 3,666 of 4,656 Arts, Crafts & Sewing niches · −7 vs the category median of 4639
- Market size
- $151K/yr109K searches / yr
- 90-day growth
- -2.1%search demand this quarter
- Competition
- 79%top-5 click share · 8 brands · 13 sellers
Flapen Score
2 Inch Circle Punch against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, 2 Inch Circle Punch is stronger. Inside it, weaker.
Market
The 2 Inch Circle Punch market on Amazon at a glance
Shoppers on Amazon United States searched for 2 Inch Circle Punch 109K times last year and spent an estimated $151K. The top 5 brands take 89% of clicks. Demand peaks in Feb. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 9.0% of those searches ended in a purchase.
Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $151K a year.
- Searches, last 12 months
- 109K
- Growth, 90 days vs prior 90
- -2.1%
- Conversion, latest week
- 9.0%
- Market size, estimated
- $151Ka year
- Peak month
- February1.7× the quietest month
- Top search term
- 2 inch circle punch30K searches a year
02 · Price
A sale here is worth $15.21.
Listings sell for $15.21 on average, from $9.74 to $26.19. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $15.21 that is $8K to $11K a year per listing.
- Average price
- $15.21inside the $15 to $100 sweet spot
- Price range
- $9.74–$26.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $8K–$11K
- Returns
- 5.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.9% of listings are out of stock. The average listing ranks #106 within Paper & Paper Crafts. It carries 2,694 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 58%
- Prime listings
- 100%
- Out of stock, average day
- 13.9%
- Average rank
- #106in Paper & Paper Crafts
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 2,694per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top 2 Inch Circle Punch products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
8 flat
Sellers
13
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
4%
- Brand 136%
- Brand 228%
- Brand 310%
- Brand 48%
- Brand 58%
- Brand 67%
- Open — no brand owns it (2 brands, 4%)
Demand
2 Inch Circle Punch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 1.7×
Search terms
Top 2 Inch Circle Punch search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 2 inch circle punch30K/yr
- 2 inch hole punch25K/yr
- 2 circle punch12K/yr
- circle punch 2 inch7K/yr
- edible image cutter5K/yr
- 2 inch circle cutter6K/yr
- 2inch circle punch4K/yr
- 2 inch paper punch5K/yr
- 2 in circle punch4K/yr
- 2in circle punch3K/yr
Reviews and returns
What reviews say buyers love and hate about 2 Inch Circle Punch
We read the reviews and the return reasons for every product selling here.
“not for label paper”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 2 Inch Circle Punch questions
Answered from the same tracked data.