16x20 Mat

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months

67K

Growth, 90 days vs prior 90

-5.8%

Conversion, latest week

2.1%

Market size, estimated

$39Ka year

Peak month

August1.4× the quietest month

Top search term

16x20 mat23K searches a year

Listings sell for $28.42 on average, from $16.58 to $70.19. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $28.42 that is $0 to $3K a year per listing.

Average price

$28.42inside the $15 to $100 sweet spot

Price range

$16.58–$70.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.0%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #115 within Picture Framing. It carries 4,690 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

71%

Out of stock, average day

11.8%

Average rank

#115in Picture Framing

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

4,690per listing

Listings tracked

21

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months