12 mm crochet hook
Skip itPrices mostly outside the sweet spot ($4.29–$14.45) — this niche doesn't clear our bar today.
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Returns
Great1.5%return rate — above 5% kills the launch gate
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,901.15avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.04avg listing price — sweet spot $15–$100
Market size
Bad$42K$42K/yr · 55K searches
Growth
Bad-37.2%90-day search growth — must beat 0% to launch
Price range
Bad$4.29–$14.45cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, 12 mm crochet hook is a $42K/yr Amazon United States market (55K searches/yr). The top 5 brands hold 51% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
12 mm crochet hook market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- $40K–$48K
- units × avg price
- Conversion rate
- 9.6%
- Avg BSR
- #250
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 11.8%
- Avg brand age
- 54 months
- Avg seller age
- 169 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
23 falling
Sellers
59
Top-5 brand share
51%
Top 20: 97%
Top-5 click share
46%
Top 20: 90%
Open market
43%
- Hariendny22%
- Hobekoee9%
- QLRFFLJOY7%
- Froggod7%
- Clover6%
- Xthrotsenk6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -37.2% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.5×
Top 12 mm crochet hook search terms
- 12mm crochet hook21K/yr
- 12 mm crochet hook17K/yr
- 11.5 mm crochet hook9K/yr
- 11mm crochet hook5K/yr
- size 12 crochet hook4K/yr
Top 12 mm crochet hook products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
12.0mm Large Size Crochet with Ergonomiv Handle Long Rubber Handle Crochet Hook Knitting Giant Crochet Hooks for Chunky Yarn Scarf DIY Wool Products(12MM)
Hariendny$5.504.6★198 rev
Froggod 4 Sizes Large Crochet Hooks Set for Chunky Yarn Ergonomic
Froggod$8.894.4★166 rev
Clover Needlecraft 6550 Amour Crochet Hook 12 mm
Clover$11.194.8★1,364 rev
3pcs Large Crochet Hook 15mm 12mm 10mm Aluminum Crochet Big Huge Crochet Hooks for Chunky Yarn Crochet Needles Big Standard Size Crochet Hooks
Xthrotsenk$9.854.5★79 rev
Large Sizes Crochet Hooks 8mm 10mm 12mm 15mm Rubber Handle Crochet Hook 4PCS- Ergonomic Handle Crochet Hooks Weaving Tools for Knitting Blankets Shawl and Carpet (Multicolor 4pcs)
KOKNIT$11.124.4★195 rev
Newest
by launch date
12mm Long Crochet Needles Crochet Hooks for Chunky Yarn Long Rubber Handle Crochet Hook with Ergonomiv Handle Weaving Tools for Chunky Yarn DIY Crocheting Knitting (12mm)
OLLBIT$4.559 rev
GKINIKG Crochet Hooks for Chunky Yarn Jumbo Crochet Hook Set 820mm Ergonomic Large Grip Big Crochet Hooks for Blanket/Throw/Shawl Projects DIY Craft Gift
GKINIKG$8.0430 rev
12mm Large Crochet Hook with Ergonomic Handle Big Crochet Hooks for Chunky Yarn Professional Huge Knot Needles for Beginners and Experiecced Lover
KALIONE$4.6813 rev
Froggod 4 Sizes Large Crochet Hooks Set for Chunky Yarn Ergonomic
Froggod$8.89166 rev
Aeelike Crochet Hooks 8mm 10mm 12mm 15mm 20mm Ergonomic Crochet Hooks Set with Large Rubber Handle for Chunky Yarn Weaving Blanket DIY Crafts Ideal Gift
Aeelike$10.16415 rev
Trending
90-day click momentumGKINIKG Crochet Hooks for Chunky Yarn Jumbo Crochet Hook Set 820mm Ergonomic Large Grip Big Crochet Hooks for Blanket/Throw/Shawl Projects DIY Craft Gift
GKINIKG$8.044.4★
12mm Long Crochet Needles Crochet Hooks for Chunky Yarn Long Rubber Handle Crochet Hook with Ergonomiv Handle Weaving Tools for Chunky Yarn DIY Crocheting Knitting (12mm)
OLLBIT$4.554.7★
3pcs Large Crochet Hook 15mm 12mm 10mm Aluminum Crochet Big Huge Crochet Hooks for Chunky Yarn Crochet Needles Big Standard Size Crochet Hooks
Xthrotsenk$9.854.5★
BsHooker Beech Wood Handle Crochet Hooks 12mm Ergonomic Crochet Hooks for Beginners and Arthritic Hands Comfortable Grip
BsHooker$6.434.3★
Weabetfu 12mm Large Crochet Hook Huge Crochet Hooks for Chunky Yarn Ergonomic Knitting Giant Crochet Hooks Big Crochet Hooks for Knitting Yarn Carpet Scarf Wool Roving Blue
Weabetfu$4.784.6★
What buyers say about 12 mm crochet hook
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality”
“Good Deal”
“I think the overall size of this kit is great”
“Very easy to crochet with”
“Comfortable grip”
“As advertised”
“They are pretty comfortable”
“Handles are great”
“Smooth”
“The case is solid”
What buyers complain about
“They are huge”
“they were too rough to work with”
“I find the plastic head a bit grippy which causes me to need a looser tension”
“Rough and difficult to use”
“Breaks easily”
“Unfortunately, the imprints are in black and will surely rub off with use”
“Way too heavy to use”
“Was skeptical about plastic”
“I cant take it because every stitch is annoying”
“The rubber part of the crochet hook is sticky”
Top return reasons
Common questions
- Is 12 mm crochet hook profitable to sell on Amazon United States?
- The niche generates $42K/yr across 27 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -37.2%. Flapen's verdict: Skip it (44/100).
- How competitive is the 12 mm crochet hook niche?
- 23 brands and 59 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 51% of demand.
- What do buyers complain about in 12 mm crochet hook?
- Top complaints mined from reviews: Size-Overall, Hard Feel, Grip. The return rate is 1.5%.
- When does demand for 12 mm crochet hook peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 2.5× the quietest.
- What does it cost to enter the 12 mm crochet hook niche?
- Listings span $4.29–$14.45; the average listing price is $8.04 (sweet spot $15–$100). The average incumbent carries 1,901 reviews — the moat a new listing must climb.