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11x14 Sketchbook

Fail

Demand is soft, at -38.4% this quarter, so 11x14 Sketchbook is a Fail.

Flapen Score
46
46 / 100
Ranks 2,312 of 4,656 Arts, Crafts & Sewing niches · on the category median
Market size
$49K/yr31K searches / yr
90-day growth
-38.4%search demand this quarter
Competition
50%top-5 click share · 16 brands · 50 sellers

Flapen Score

11x14 Sketchbook against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, 11x14 Sketchbook is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 11x14 Sketchbook market on Amazon at a glance

Shoppers on Amazon United States searched for 11x14 Sketchbook 31K times last year and spent an estimated $49K. The top 5 brands take 70% of clicks. Demand peaks in Jan–Aug–Sep–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 8.8% of those searches ended in a purchase.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -38.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
-38.4%
Conversion, latest week
8.8%
Market size, estimated
$49Ka year
Peak month
August3.4× the quietest month
Top search term
11x14 sketchbook12K searches a year

02 · Price

A sale here is worth $17.66.

Listings sell for $17.66 on average, from $9.71 to $26.45. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $17.66 that is $2K to $4K a year per listing.

Average price
$17.66inside the $15 to $100 sweet spot
Price range
$9.71–$26.45
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #370 within Art Paper. It carries 7,267 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#370in Art Paper
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
7,267per listing
Listings tracked
28

04 · Newcomers

1 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
71 months

Products

Top 11x14 Sketchbook products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

50

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

50%

Top 20: 93%

Open market

22%

  • Brand 126%
  • Brand 212%
  • Brand 312%
  • Brand 411%
  • Brand 59%
  • Brand 69%

Demand

11x14 Sketchbook search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Sep, Dec · busiest ÷ quietest = 3.4×

Search terms

Top 11x14 Sketchbook search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 11x14 sketchbook12K/yr
  • sketchbook 11x145K/yr
  • 11 x 14 sketchbook4K/yr
  • sketch book 11 x 144K/yr
  • mixed media sketchbook 11x143K/yr
  • sketch pad 11x143K/yr

Reviews and returns

What reviews say buyers love and hate about 11x14 Sketchbook

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Durability”
0.9%of orders come back
“Fell apart with two weeks”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common 11x14 Sketchbook questions

Answered from the same tracked data.