11x14 Mat

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

83K

Growth, 90 days vs prior 90

+8.2%

Conversion, latest week

5.5%

Market size, estimated

$72Ka year

Peak month

January1.3× the quietest month

Top search term

11x14 mat32K searches a year

Listings sell for $15.71 on average, from $6.76 to $41.96. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $15.71 that is $2K to $4K a year per listing.

Average price

$15.71inside the $15 to $100 sweet spot

Price range

$6.76–$41.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

2.8%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #58 within Picture Framing. It carries 4,749 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

96%

Out of stock, average day

4.4%

Average rank

#58in Picture Framing

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

4,749per listing

Listings tracked

24

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

40 months