53
wiggle car
Worth a lookShows low returns (0.3%), but a small market ($45K/yr) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible£45.59avg listing price — sweet spot $15–$100
Price range
Great£23.18–£100.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great213.1avg incumbent reviews — the moat a new listing must climb
Growth
Good+27.5%90-day search growth — must beat 0% to launch
Brand share
Good73%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad£45K£45K/yr · 99K searches
Signals Low Review Barrier