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titanic model
Worth a lookShows low returns (1.0%), but a small market ($26K/yr) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Avg price
Great£19.71avg listing price — sweet spot $15–$100
Competition
Great37%top-5 click share — an open shelf
Price range
Great£4.98–£48.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good61%top-5 brand share — brands hold most of the demand
Review moat
Good1,112.18avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-27.5%90-day search growth — must beat 0% to launch
Market size
Bad£26K£26K/yr · 96K searches