55
tech deck
Worth a lookShows low returns (1.1%), but soft demand (-36.8% this quarter) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great£2.92–£56.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Review moat
Good687.97avg incumbent reviews — the moat a new listing must climb
Market size
Good£718K£718K/yr · 1.6M searches
Avg price
Good£13.32avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Growth
Bad-36.8%90-day search growth — must beat 0% to launch