52
sticker therapy
Worth a lookShows low returns (0.3%), but prices mostly outside the sweet spot ($4.31–$12.13) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Great107.72avg incumbent reviews — the moat a new listing must climb
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Brand share
Good68%top-5 brand share — brands hold most of the demand
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Growth
Good+21.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.55avg listing price — sweet spot $15–$100
Market size
Bad£52K£52K/yr · 151K searches
Price range
Bad£4.31–£12.13cheapest to priciest tracked listing — scored on the share inside $15–$100